Remote Product Marketing Manager

Summary

Join the Landbot team as a Product Marketing Manager to envision and execute the product marketing strategy, grow the user base worldwide, and shape the company's roadmap.

Requirements

• Proficient in English (Minimum B2, Ideal C1+)
• User obsession - high drive for understanding and meeting users’ needs
• Strong understanding of product positioning, go-to-market strategies, and user acquisition
• Excellent copywriting skills
• Communication
• Storytelling
• Asset development
• Project management
• Collaboration
• Negotiation
• 3+ years of experience in B2B Product Marketing
• Detail oriented and organized

Responsibilities

• Conduct market analysis, set objectives, and forecast the impact of marketing initiatives to drive business growth
• Define and refine product positioning to ensure Landbot stands out in the market
• Develop and execute go-to-market strategies for new product launches and feature updates
• Work closely with product, marketing, and design teams to align on product messaging and strategy
• Create and implement strategies to educate users and drive adoption of Landbot app
• Develop initiatives to improve user retention and engagement
• Craft compelling messages across marketing channels (landing pages, ad campaigns)
• Create product-related content (videos, articles, customer stories, case studies, white papers)
• Support our sales channels with training on the problems we solve for our customers

Benefits

• Hybrid culture or full remote (or both!)
• Great company culture, we have a young, upbeat, and international work environment
• Flexible schedule
• Open vacation policy and flexible holidays so you can take time off when you need it
• Training budget
• Ticket transport
• 26 days of paid vacation (23 regular days + December 24th & 31st )
• One day for your birthday
• English & Spanish lessons
• Flex compensation with Cobee
• Team building activities
• Referral Bonus if you bring other talented people like you