Remote Product Marketing Manager

Summary

Join Two Six Technologies as a Product Marketing Manager to lead marketing efforts for innovative software products advancing national security. This remote position requires collaboration with cross-functional teams to drive awareness, demand, sales enablement, and adoption of our products.

Requirements

• 5+ years of experience in software
• 2+ years direct product marketing experience, preferably in the cybersecurity technologies or enterprise software for mission critical use cases
• Excellent written communication skills with a proven track record of high impact, product content development
• Strong strategic thinking and analytical skills, with the ability to translate market insights into actionable plans
• Experience engaging target audiences via various channels as well as measuring effectiveness of marketing campaigns
• Ability to engage with various stakeholders and manage multiple projects simultaneously

Responsibilities

• Ensure go-to-market teams are aligned with the tools, content, campaigns, events, and understanding to engage with prospective customers and drive revenue growth
• Craft compelling positioning and messaging for each product, tailored to specific needs and pain points of various user and customer communities
• Create high-impact product marketing collateral, including website content, blog posts, sales enablement materials, case studies, whitepapers, and presentations
• Work with event coordinator to prioritize and manage event sponsorship and attendance. Conduct outreach campaigns via various channels to engage hard-to-reach government audiences
• Support the development and implementation of marketing plans for new product launches and updates. Coordinate cross-functional teams to ensure successful execution and alignment with business objectives