Remote Senior Content Strategist

Summary

Join Revinate as a Content Strategist at the senior manager/director level to define content strategies for different markets, prioritize data-based research, and collaborate with marketing leaders to drive content strategy recommendations.

Requirements

• Bachelor’s degree in marketing, business, or related field
• Excellent written and editing skills Attention to detail and ability to maintain and enforce high standards of quality
• Experience with tools like SEMRush, Google Analytics, WordPress
• A holistic understanding of content marketing and the role it plays in achieving business growth
• A strong understanding of content distribution channels including search engines, social media, email, and PPC
• 5+ years experience creating content strategies from scratch for B2B SaaS companies
• 5+ experience creating content calendars and writing keyword-driven article briefs that tie into content strategy
• Strong project management, multitasking, and decision-making skills
• Collaborative and can-do team spirit

Responsibilities

• Define content strategies for audience in different markets (NA, EMEA, APAC) by performing keyword, industry and competitor research
• Prioritize data based research in the ideation process to ensure that content produced reaches maximum people
• Work with marketing leaders to build a strong communications team over time
• Collaborate within the wider marketing team to drive content strategy recommendations based on audit findings, content types and templates, sourcing plans, sitemaps and taxonomies, traffic analyses, governance plans, and more
• Translate content strategies into content calendars for the global team to follow and manage these calendars effectively with team support
• Analyze the performance of content and generating actionable reports based on agreed metrics such as site wide traffic, keyword analytics, user feedback, and other performance data
• Translate keyword research and strategy into on-page SEO for website as well as optimizing other content for search
• Responsible for planning and strategy of cornerstone lead magnet pieces like quarterly guides, product releases, customer stories and more
• Manage a team of writers to deliver against quality standards, briefs and optimization playbooks
• Run experiments to test new processes in content production and distribution
• Support marketing team as needed in other areas/functions based on team requirements that necessitate an all-hands-on-deck approach

Benefits

• Health insurance-employee premium paid 100% by Revinate
• Dental insurance-employee and dependents’ premium paid 100% by Revinate
• Vision insurance-employee and dependents’ premium paid 100% by Revinate
• 401(k) with employer match
• Short & Long Term Disability insurance
• Life insurance
• Paid time off
• Monthly work from home stipend
• Telehealth access
• Employee Assistance Program (EAP)