Remote Senior Content Strategist

Summary

Join Bixal as a Sr. Content Strategist to accelerate digital transformation in the federal government and enhance service delivery to the public.

Requirements

• Bachelor’s degree in communications, journalism, marketing, or related field; a degree with a digital focus is preferred or other combination of education, training, and certifications
• 5+ years of experience developing and implementing content strategies for large websites and digital products; 7+ years of total professional experience
• Strong understanding of human-centered design (HCD) strategies, methods, and approaches, and how content strategy fits in and elevates UX and product design deliverables and solutions
• A portfolio of work that demonstrates a strong understanding of content strategy deliverables (e.g., content strategies, content models, content designs, UX writing)
• Experience working with Agile development teams
• Demonstrated experience working within cross-functional digital teams for at least 4 years
• Strong consultation and collaboration skills; comfortable facilitating meetings and workshops with cross-functional project teams
• Excellent verbal and written communication skills
• Experience in writing, revising, sourcing, and aggregating content
• Experience using voice of the customer data and analytics to support content strategy
• An understanding of plain language guidelines and accessibility standards (Section 508, WCAG)
• Experience working with content management systems and/or digital experience. platforms, including creating and managing plans for migrating content from legacy to modernized content management solutions
• Ability to obtain a Public Trust clearance

Responsibilities

• Analyze customer experiences to develop content strategies for digital properties
• Propose content and content solutions based on data and customer insights, utilizing keyword research, customer insights and a range of analytics tools to improve content, visibility and audience reach via digital channels
• Define and implement content management processes, including conducting routine content inventories, audits, and evaluations for quality, usability, accessibility, and inclusivity
• Define editorial standards and processes, including style and formatting guidelines
• Produce content models, metadata, taxonomies, and sitemaps
• Collaborate with UX researchers and designers on content design, user journeys and information architecture
• Prepare, organize, and publish content, ensuring the application of plain language guidelines and accessibility practices (e.g., Section 508 and WCAG)
• Collaborate with data analysts to optimize content for search engines, social media, and other distribution channels
• Write, edit, and test copy on digital platforms and products as needed

Benefits

• Competitive base salary
• Flex hours
• Work from home flexibility
• 401K with matching incentive
• Parental Leave
• Medical/dental/vision benefits
• Flex Spending Account
• Company provided short-term disability
• Company provided life insurance
• Commuter benefits
• Generous PTO
• 11 Paid holidays
• Professional development opportunities
• New business referral bonus