Remote Senior Specialist, PR and Communications

Summary

Join RainFocus, a rapidly growing software company, as the Senior Specialist of PR and Communications. As a key member of the Brand and Communications Team, you will support external and internal communication efforts, ideate and execute communications strategy, and assist with employee communications, media relations, social media, community, and product work.

Requirements

• 5+ years of experience in communications or public relations, either in-house or with an agency; B2B tech experience is a plus
• Bachelor’s degree in marketing, communications, or related field
• Strong strategic thinking, problem solving, technical, and analytical skills
• Excellent written and verbal communication skills, with a knack for storytelling and the ability to create compelling content for various audiences across earned and owned channels
• Demonstrated ability to develop and manage relationships with media and influencers
• Strong understanding of all primary social media platforms
• Experience working collaboratively with cross-functional teams and multiple stakeholders
• Proven track record of managing projects from strategy to execution
• Strong organizational skills with a keen attention to detail and the ability to work efficiently
• Eagerness to monitor trends, competitors, and industry news to inform communications strategy
• Motivated, confident, determined professional with great integrity and judgment who meets challenges head-on
• Experience working with media monitoring and measurement tools
• Experience with social media management tools

Responsibilities

• Support PR activities in collaboration with internal stakeholders and our PR agency
• Collaborate with agency team to craft and implement effective and impactful campaigns and programs
• Write compelling pitches that tell the RainFocus story
• Engage and maintain relationships with top-tier and trade media, bloggers, and influencers to generate coverage
• Monitor trends and make recommendations to adjust the communications strategy and insert RainFocus in relevant conversations
• Create engaging content for RainFocus’ social media channels to drive engagement, grow followers, and reach targeted audiences
• Lead RainFocus’ LinkedIn executive thought leadership program for select C-suite members
• Align internal communication messages and ensure consistency across all mediums and with external communication messages
• Support employee advocacy efforts
• Produce high-quality content that engages external audiences and builds brand recognition
• Measure and report on the performance of our communications efforts, including traditional and social media