Remote Social Media Associate

Summary

Join Tala's team as a Social Media Manager to devise and execute engaging content strategies, manage daily interactions, drive growth through follower acquisition, and maintain a unified brand voice across different social media channels.

Requirements

• Bachelor's degree in Marketing, Communications, or a related experience
• Minimum of 5 years of experience in social media marketing, community management, content management or a similar role
• In-depth knowledge of social media trends and platforms
• Impeccable time management skills with the ability to organize and prioritize and meet deadlines
• Proven experience in developing successful social media campaigns
• Passion for social media and proficiency with major social media platforms and social media management tools
• Fluent in English (spoken and written) B2/C1 preferred
• Excellent written and verbal communication skills in Spanish and English

Responsibilities

• Devise and execute engaging content strategies tailored for Meta, TikTok and YouTube
• Manage daily interactions and engagements across social media platforms
• Drive growth through follower acquisition, engagement, and community management
• Identify and explore new social media channels and trends to expand our online presence
• Execute a results-driven social media strategy
• Develop and curate engaging content for social media platforms
• Assist in the creation and editing of written, video, and graphic content
• Attend events and produce live social media content
• Maintain unified brand voice across different social media channels
• Collaborate with the marketing team to create a social media calendar
• Help in the development of quarterly planning with insights and proactivity
• Monitor social media channels for industry trends
• Interact with users and respond to social media messages, inquiries, and comments
• Review analytics and create reports on key metrics
• Assist in the development and management of social media marketing and influencer marketing strategy

Preferred Qualifications

• Experience in the fintech industry, hospitality, advertising or related fields
• Demonstrated success in building a brand presence on social media channels
• Knowledge of video and photo editing tools, digital and social media formats and updates
• Top-notch oral and verbal communication skills
• Ability to think creatively and generate engaging content concepts
• Certificates of social media training from software like Facebook Blueprint, TikTok, Google University, Coursera, Domestika and/or similar