
Senior Analyst, Sales Research & Insights

Fandom
Summary
Join Fandom, the largest global entertainment platform powered by fans, as a Sr. Analyst, Sales Research & Insights! Reporting to the Sr. Manager of Sales Research, you will significantly contribute to enhancing our B2B research offerings. Collaborate closely with sales and support teams to deliver compelling insights on the Fandom audience, supporting pre-sale efforts. This role demands initiative and a commitment to driving business growth through data-driven solutions. You will be responsible for developing compelling narratives for non-endemic clients, collaborating on strategic positioning, analyzing data for sales requests, and communicating effectively with the sales and support teams. You will also create presentations, assist with research studies, support data management, and contribute to the development of sales research resources. Finally, you will monitor industry trends to enhance understanding of consumers, markets, and competition.
Requirements
- 4+ years of sales research experience at a digital media organization
- Deep knowledge in digital media research tools such as comScore, MRI, Quantcast, Amplitude and Google Analytics
- Experience in quantitative research with knowledge in survey building and analytical tools such as Qualtrics, Forsta and Q
- Experience generating insights from first and third-party data to inform sales responses under tight deadlines (e.g., RFPs, RFIs, and proactive requests)
- Experience using Google Suite, including Slides
- Passion about gaming & entertainment
Responsibilities
- Provide vital support to the sales team in the daily sales initiatives by developing compelling "why Fandom" narratives for non-endemic (non-entertainment or gaming) clients
- Collaborate with sales and support teams to develop data-driven strategic positioning that dynamically integrates gaming and entertainment
- Analyze first and third party data to generate custom insights for high volume and time sensitive sale requests, including proactive requests, RFPs, and RFIs
- Provide clear and consistent communication with sales and support team to effectively outline and manage deliverables
- Create quick turn-around Google slides that are articulate and easily digestible
- Senior Manager and Director of Sales Research & Insights with the development of thought-leadership
- Assist with the scripting and testing proprietary research studies
- Support data aggregation, preparation, and cleaning
- Support the development and maintenance of g Fandom's self-serve sales research library of core metrics and key insights
- Collect and organize data from syndicated and primary sources, into a unified structure for comparison and analysis
- Standardize formats across datasets to ensure compatibility
- Support the development of dashboards and business integrations for repeating process and deliverables
- Collaborate with teammates on cross-vertical research projects and provide PTO coverage when needed
- Monitor industry trends in Entertainment & Gaming via online reports and trade publications to gather insights that enhance the understanding of consumers, markets and competition
Preferred Qualifications
Knowledge of query or programming languages such as R, Python, and SQL
Benefits
- 100% remote role
- Comprehensive Medical, Dental, Vision
- Training (unlimited Udemy + more)
- Flexible working hours and time off
- Equity & Retirement Programs including 401K match
- Paid Parental Leave
- International work environment with start-up culture
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