Senior Brand Designer

Summary

Join Hello Heart's growing marketing team as a Senior Brand Designer! You will be the go-to person for all marketing design needs, creating visually stunning designs for both B2B and B2C audiences. This role involves managing projects end-to-end, collaborating cross-functionally, and modernizing existing content. You'll need 7+ years of graphic design experience, including B2B and B2C marketing, and expertise in various design tools. The position offers a competitive salary and is a newly created individual contributor role.

Requirements

• 7+ years of experience working in graphic design, ideally with a mix of in-house and agency experience
• 5+ years in both B2B and B2C marketing with a focus on growth marketing, direct mail, and enrollment campaigns
• Proven expertise in managing the creative process, including project management tools like Asana
• Exemplified mastery of the principles of design, typography, layout, and color theory
• Experience designing a variety of assets, including collateral, social, print, web, ads, and email templates
• Experience in a scaling company is a must
• Bachelor’s degree required, ideally in a graphic/visual design field
• Expertise using the latest creative design tools (Adobe CC, Figma/Sketch, etc.)
• Familiarity with enterprise tools, including Salesforce, Google Suite, Pardot, and Asana

Responsibilities

• Be the “go-to” person for all marketing design needs at the company, consistently raising the bar on creative development and execution
• Collaborate cross-functionally to deliver quality, on-brand designs that effectively “speak” to diverse audiences, including employers, channels, and members, helping drive revenue and enrollment growth
• Ideate and execute marketing campaign assets (both B2B and B2C), including sales materials (slides, case studies, white papers, etc.) and digital assets (website, social media, etc.)
• Support the direct mail process by collaborating with the member marketing team on brainstorming, coordinating production and design, and ensuring approvals
• Design materials to support B2C growth marketing efforts, including direct mail campaigns, digital campaigns, and member onboarding assets
• Modernize existing content to high design standards, ensuring alignment with the brand
• Support your designs using insights, including quantitative data/metrics and qualitative feedback
• Collaborate with other Hello Heart (and external) designers to ideate, share key learnings, create efficiencies, and ensure visual identity consistency
• Create and manage a brand asset library to streamline production and reduce delays
• Solve cross-functional design challenges while maintaining consistency across formats
• Provide design documentation and specifications
• Manage and assist with brand photoshoots and asset creation

Preferred Qualifications

Experience in working inhouse within digital healthcare marketing is a plus

Benefits

The US base salary range for this full-time position is $130,000.00 to $150,000.00