Senior Content Marketing Manager

Summary

Join SeekOut as a Senior Content Marketing Manager and lead integrated campaign strategy and SEO initiatives. You will be instrumental in establishing SeekOut's brand as a thought leader in HR Tech, driving qualified leads through compelling content. Collaborate with various teams to craft and launch market-facing materials. This role requires owning the content marketing strategy, including all assets supporting buyer journeys, SEO evolution, and pipeline generation. The ideal candidate is a skilled storyteller who can transform market insights into impactful campaigns. SeekOut offers a competitive salary and an industry-leading benefits package.

Requirements

• 5-7+ years of experience as a content marketer, product marketer, and/or campaign manager (or related field) in the B2B technology industry
• Proficient writing and optimizing SEO content strategy for improved rankings
• Proven ability to craft differentiated campaign narratives that cut through market noise and drive engagement
• Expert communicator who writes compelling narratives that resonate with technical audiences and/or HR buyers
• Experience defining a content strategy for both new and existing products or offerings
• Record of turning data insights into strategic wins that move the business forward
• Proficient understanding of SaaS technology, vernacular and landscape

Responsibilities

• Lead content strategies supporting SeekOut's overall go-to-market strategies
• Create and manage an editorial calendar covering our website, blog posts, whitepapers, case studies, e-books, webinars, sales collateral and social media content
• Own SEO strategy, including keyword research, and content development, creation, editing and optimization
• Partner with Growth Marketing to develop content for multi-channel campaigns and disseminate content supporting every stage of our buyer journey
• Collaborate with Product Marketing to translate technical capabilities into powerful narratives that resonate with HR leaders
• Turn competitive insights into advantage by analyzing and adapting to market content trends
• Measure and report on content performance, using data to optimize future content strategies
• Ensure consistent brand voice and messaging across all content initiatives

Preferred Qualifications

Experience in HR/Recruiting tech

Benefits

• Health benefits including medical, dental, vision, life insurance, health savings and flexible spending accounts
• Stock Options
• Stipends for home office, education, and wellness
• Flexible paid time off
• Company paid holidays, including Juneteenth and Indigenous People’s Day
• Paid parental leave for birthing and non-birthing parents
• Retirement plan with company match
• In-office perks include transportation & parking subsidies, daily lunch service, snacks & beverages, and wellness room