Senior Content Marketing Manager

Summary

Join Wpromote's Content Marketing team as a Senior Content Marketing Manager! You will plan, develop, and measure content strategies for enterprise clients, collaborating with internal teams and driving success through innovative tactics. This remote-first role requires strong client management, content creation, and data analysis skills. Wpromote offers a competitive salary, excellent benefits including unlimited PTO, flexible schedules, and 100% paid parental leave, and a supportive work environment. Preference is given to candidates in the Central Time Zone, although remote work is possible. This position is not eligible for immigration sponsorship.

Requirements

• 4+ years of experience with Content Marketing within an agency or in-house environment
• BA/BS degree or equivalent practical experience
• General knowledge of digital marketing (i.e. Paid Search, Social Media, Email, and SEO) and key platforms and trends (i.e. desktop, mobile, video)
• A proven track record of successful project management and the ability to juggle multiple timelines and clients
• Proficient in editing and proofreading content with the ability to provide constructive feedback
• Stellar client-facing experience particularly in creating presentations, crafting data-driven insights, and maintaining professional communication
• A foundational knowledge of SEO basics & best practices

Responsibilities

• Manage a book of business of 1-2 Enterprise clients with a focus on FinServ, SaaS, and B2B brands
• Drive Content Marketing strategy on top agency brands where innovation, thought leadership, and proactivity are paramount
• Collaborate with other channel leads across SEO, Paid Media, Affiliate Marketing, and Influencer Marketing in order to develop holistic, cross-channel campaigns that leverage content
• Conduct keyword research, competitive research, and content ideation for your clients
• Assess the performance of existing content, identifying content gaps, and improving or optimizing existing content
• Manage a monthly content calendar for each client inclusive of content briefs, KPIs, and amplification strategy
• Collaborate with content creators, designers, writers, and editors to produce content
• Report on campaign performance based on a variety of data from sources including but not limited to: Google Analytics, Google Search Console, Brandwatch, Adobe Analytics, and SEMrush

Preferred Qualifications

Experience with Google Analytics, G Suite, SEMRush, Adobe Analytics, MS Office, Asana, and Google Apps

Benefits

• Remote-first culture
• Unlimited PTO
• Extended Holiday break (Winter)
• Flexible schedules
• Work from anywhere options
• 100% paid parental leave
• 401(k) matching
• Medical, Dental, Vision, Life, Pet Insurance
• Sponsored life insurance
• Short Term Disability insurance and additional voluntary insurance
• Annual Class Pass credits and more!