Senior Copywriter

Summary

Join PrecisionAQ's Copy team as a Senior Copywriter and contribute to impactful healthcare campaigns. You will collaborate with art directors and other team members to develop and execute persuasive creative concepts across various media. This role requires exceptional conceptual skills, strong communication abilities, and a deep understanding of the healthcare industry. You will be responsible for writing, concept development, presentations, team interaction, product knowledge, strategy, and business development contributions. The ideal candidate possesses a Bachelor's degree, 5+ years of relevant experience, and a passion for making a difference in healthcare.

Requirements

• Bachelor’s degree, ideally in English, Communication, or related science
• 5 or more years of relevant experience, ideally in a healthcare industry or pharma

Responsibilities

• Independently drafts content outlines, or otherwise organizes content, and solicits internal and client buyoff as part of typical content development process
• Liases often and early with medical and strategy partners to ensure every deliverable passes clinical muster while supporting brand objectives
• Partners with an art director to develop compelling creative concepts
• Researches competitve campaigns to ensure differentiation of concepts presented
• Meets internally with ACD as needed to check-in on concept development to receive critique to focus work
• Presents work with flair internally and to client
• Able to articulate the story and strategy of the brand
• Has full knowledge of all the assigned products, competition, and the role of changing market dynamics
• Able to articulate how the disease works, the product works, the story of the brand for assigned brands and two most-influential competitors (those used in key clinical trials)
• Remains focused on details, but proactively develops understanding of bigger picture of clients’ objectives and initiatives including target patient/professional audiences; key milestones (clinical trial initiation, completion of FDA panel review, NDA submission, launch, etc); competitive landscape, clinical background, key client performance metrics (sales goals, scripts, etc)
• Provides conceptual content, or content strategy for new business pitches as needed
• Proactively seeks to understand the greater process of the agency and the function of each department

Benefits

• Discretionary annual bonus
• Health insurance
• Retirement savings benefits
• Life insurance
• Disability benefits
• Parental leave
• Paid time off for sick leave and vacation