Senior Copywriter

Summary

Join Pressmaster.ai, a dynamic start-up, as a Senior Copywriter and craft sales-psychologically effective copy that amplifies our brand and transforms the PR landscape. Collaborate with a creative team, leveraging your expertise to deliver compelling messaging across multiple media channels. You will play a pivotal role in communicating our vision and driving the success of Pressmaster.ai. Become a key player in shaping the future of PR with innovative ideas and impactful storytelling that resonates with global audiences. We offer remote work, flexible hours, a supportive company culture, competitive salary, performance bonuses, and comprehensive benefits. We are invested in your success and provide tailored development plans, ongoing training, and a clear path for career advancement.

Requirements

• Have an excellent command of English at native speaker level (C2)
• Have at least 5-7 years of experience in professional copywriting with an impressive portfolio of successful projects and a proven track record in various content formats, especially in direct response marketing
• Be able to develop and strategically execute fresh and impactful ideas for advertising campaigns, social media content, newsletters, ads, and other marketing materials
• Stay up to date with industry trends, new techniques, and tools in copywriting and digital marketing
• Meet tight deadlines while consistently delivering high-quality results
• Have strong editing and proofreading skills and a keen eye for detail to ensure that all content is high quality, error-free, and on-brand
• Place great value on excellent execution and diligence in the implementation of tasks

Responsibilities

• Develop clear, compelling, and targeted copy for various media and platforms such as advertisements (ads), blog posts, newsletters, and landing pages
• Independently conduct thorough research on industry-specific topics to create original and relevant content that appeals to the target audience
• Independently edit and proofread copy to ensure the highest quality, brand compliance, and accuracy
• Strategically develop and implement content marketing strategies and campaigns to increase engagement and conversion rates
• Actively participate in brainstorming sessions to brainstorm ideas and develop new content concepts in collaboration with the team
• Maintain and develop the brand voice across all channels to ensure consistency and recognition value
• Strategically lead content creation across channels to ensure consistency and quality of brand voice
• Develop and implement global content strategies and campaigns to increase brand awareness and improve conversion rates
• Ensure the quality and effectiveness of the content and achieve the desired objectives
• Lead the ideation and development of new content concepts that contribute to the evolution of content strategies
• Collaborate with the marketing team and other departments to strategize and execute campaigns effectively
• Analyze engagement and conversion data to continuously optimize content strategies and maximize effectiveness

Preferred Qualifications

• Have knowledge of modern tools and technologies in the field of content marketing, copywriting, and automation
• Enjoy working in a dynamic and creative environment and collaborating with cross-functional teams
• Be able to adapt flexibly and quickly to new requirements, trends, and technologies
• Have strong keyword research skills to optimize copy for SEO and increase content visibility

Benefits

• Remote work
• Flexible hours
• Competitive salary
• Performance bonuses
• Comprehensive benefits
• Tailored development plans
• Ongoing training
• Clear path for career advancement
• Access to premium training resources and hands-on mentorship opportunities