Senior Data Analyst

Summary

Join Ready Set as a Senior Data Analyst focused on Client Performance, turning data into actionable insights that drive results. Collaborate with Media, Creative Strategy, and Insights teams to analyze creative and media performance across platforms, build attribution models, and identify performance drivers. Design and analyze A/B tests, uncover audience trends, and translate complex data into strategic recommendations. Build dashboards and visualizations, own weekly KPI reporting, and collaborate to ensure data integrity. This hands-on role requires strong data exploration, testing, and storytelling skills, impacting ROI, creative direction, and media planning.

Requirements

• 4-6 years in marketing, growth, or performance analytics (agency or DTC a plus)
• Proficiency in SQL; bonus points for Python or R
• Experience working with ad platforms and analytics tools (Meta Ads Manager, Google Ads, TikTok Ads, GA4, etc.)
• Knowledge of key KPIs: CPA, ROAS, CTR, CVR, CPM, LTV, MER
• Experience with Looker (mandatory), Tableau, or similar BI tools
• Knowledge of attribution, conversion journeys, and creative metrics
• Humble, coachable - takes feedback well. We are always learning from each other
• Self-motivated - a doer. We give everyone at Ready Set a ton of freedom
• Someone who works well remotely. We are a fully remote company
• Curious and innovative, always asking why and trying to improve things around you
• Collaborative: works well with others. Our team is diverse, from all over the world!
• Accessible, responsive and diligent - we move fast and reliability is key

Responsibilities

• Analyze creative and media performance across platforms (Meta, TikTok, Google, YouTube, Programmatic)
• Build and interpret attribution models (first-touch, last-touch, blended, or custom)
• Uncover performance drivers using cohort analysis, LTV metrics, and segmentation
• Identify funnel drop-offs and audience trends to inform strategy
• Design and analyze A/B, multivariate, and holdout tests across media and creative
• Ensure statistical rigor and clear testing frameworks
• Track experiment progress and extract key learnings
• Support incrementality and lift testing
• Turn complex data into clear narratives and strategic recommendations
• Develop KPI frameworks and success metrics tailored to client objectives
• Build models to support planning, budget shifts, and channel decisions
• Partner with Marketing to both surface and supply the performance data needed for case studies, thought leadership, and external storytelling
• Build dashboards and visualizations for both internal teams and external-facing use cases, tracking performance trends and highlighting strategic opportunities
• Own the weekly KPI reporting process across multiple platforms and attribution models; manually compile data as needed while working toward building automated, scalable solutions
• Collaborate across teams (ex. Reporting and BI) to ensure data integrity and consistent taxonomy
• Create scalable, automated reporting tools
• Maintain metric definitions and support quality assurance

Preferred Qualifications

• Experience with creative testing, CRO, or multi-touch analysis
• Familiarity with predictive modeling or MMM
• Comfort working with blended/incomplete datasets

Benefits

• Competitive salary
• Budget for training
• Flexible paid time off
• English Lessons