Senior Data Scientist

Summary

Join Apollo.io, a leading go-to-market solution provider, as a Senior Data Scientist. You will leverage your analytical skills to enhance GTM strategies by optimizing sales, support, and marketing efforts. This role involves analyzing customer acquisition channels, forecasting sales trends, and identifying opportunities for revenue growth. You will collaborate with cross-functional teams to provide data-driven recommendations and implement experiments to improve GTM tactics. The ideal candidate possesses expertise in data analytics, strong communication skills, and a proven track record in optimizing sales and marketing strategies within a SaaS environment. Apollo offers a remote-first work environment with a focus on employee growth and collaboration.

Requirements

• Experience in GTM Analytics or similar role, with a proven track record in analyzing and optimizing sales and marketing strategies, preferably in a SaaS environment
• Expertise in translating complex data into insights that are actionable for cross-functional teams
• Experience in building and maintaining reliable analytics infrastructures
• Excellent communication skills, with the ability to clearly present data insights to both technical and non-technical stakeholders
• A high level of accountability, a passion for continuous learning, and the ability to thrive in a fast-paced, dynamic environment
• Degree in Analytics, Applied Mathematics, Economics, Statistics, or related analytical field of study, or an equivalent combination of training and experience
• Deep experience in working with exploratory analysis projects related to cohorting, time series analysis, and funnel analysis/optimization is required
• Expert-level proficiency in influencing product strategy with SQL, A/B testing, machine learning, statistical analysis, and related tools like R, Python, SAS, etc., is required
• Proven ability to thrive in a fast-paced, dynamic startup environment with a high level of adaptability and a strong product sense, ensuring insights align with customer needs and product goals

Responsibilities

• Analyze GTM Performance and evaluate the effectiveness of various sales and marketing channels, campaigns, and initiatives to identify key drivers of customer acquisition and retention
• Create models to forecast sales trends, customer lifetime value, and churn, enabling proactive adjustments to GTM strategies
• Develop and utilize clustering and segmentation techniques to identify distinct customer groups, tailoring GTM strategies to each segment
• Work closely with Sales, Marketing, Finance, and Product teams to provide data-driven recommendations that enhance lead generation, conversion rates, and overall revenue
• Analyze pricing strategies and product offerings to determine optimal configurations that maximize market penetration and profitability
• Design and implement experiments to test the impact of different GTM tactics, ensuring continuous improvement and learning
• Develop and maintain dashboards that track key GTM metrics, providing transparency and actionable insights to stakeholders

Preferred Qualifications

• Proficiency with data analytics tools and platforms (e.g., Looker, Amplitude) is a plus but not required. A focus on solving product challenges is more important than specific tool experience
• Experience with 0 to 1 product initiatives is a plus, though not required
• Previous or current experience supporting SaaS (Product-Led Growth) companies with uncovering gaps and recalibrating activation metrics (e.g., aha/habit moments) is a huge plus

Benefits

• Remote-first company
• Invest deeply in your growth
• Resources, support, and autonomy to own your role and make a real impact