Senior Director

Summary

Join Experian as a Senior Director, D2C Audiences and drive the growth and expansion into the Media Network landscape. You will build and lead successful programs with large user bases, creating value for the business, partners, and consumers. Partner with stakeholders across Experian business units to develop and execute a strategic roadmap. This role requires expertise in media network technologies, adtech/martech platforms, and business/product management. You will report to the Vice President, CRM and lead sales go-to-market strategy. The position offers a great compensation package, core benefits, and a flexible work environment.

Requirements

• 10+ years of experience in adtech, retail / media network related roles; DSP, SSP, and PMP platforms
• Experience in leading successful cross-functional team outcomes with product, technology, business, legal and compliance teams
• Business and technical acumen; can command a room with leadership, sales and technical teams
• Strong experience in the development of business cases and financial forecasts, and managing delivery against plan; supporting P&L responsibilities
• Strong analytical background, expertise in storytelling and the intersection of data to business outcomes and action
• Strong experience with the Product Operating Model (POM), utilizing OKRs and leading product, design and technology teams to deliver against roadmap

Responsibilities

• Partner with senior leadership, internal and external stakeholders to develop and implement the Experian Media Network strategy
• Work cross-functionally with product, technology and business teams to lead the strategy, implementation and management of: Signal generation and tagging across properties
• Audiences and taxonomies
• Relevant ad and marketing technology platforms to support first and third-party audience orchestration efforts
• Rewards programs to drive on-going user engagement and monetization for both first and third-party use-cases
• Data permissioning, data privacy, opt-in/out compliance
• Measurement and attribution capabilities
• Lead sales go-to-market strategy and playbook; support sales and client teams in external facing capacities where needed
• Serve as SME in data use-cases, data privacy, and data permissibility relating to the Media Network, leading usage scenarios with technology, business, legal, and compliance teams

Benefits

• Great compensation package and bonus plan
• Core benefits including full medical, dental, vision, and matching 401K
• Flexible work environment, ability to work remote, hybrid or in-office
• Flexible time off including volunteer time off, vacation, sick and 12-paid holidays