Senior Director, Global Alliances

Syndigo
Summary
Join Syndigo as a Sr. Director, Global Alliances and lead the revamp of our global partnerships function. This role demands building and scaling a high-impact global alliances program to solidify our leadership in Product Experience Management (PXM), Master Data Management (MDM), and Digital Shelf Analytics (DSA). You will own the global alliance strategy, redefine our partner program, build and manage a high-performing team, and drive partner-sourced pipeline and ACV. Collaboration with Sales, Product, Marketing, Customer Success, and Services is crucial to integrate partnerships into GTM and delivery. This remote role, open to US candidates only, requires a partner-first approach combined with operational discipline, strategic thinking, and the ability to influence at the C-suite level. The ideal candidate will have a proven track record of success in launching or transforming global partner programs.
Requirements
- 10+ years in alliances, partnerships, or channel leadership in enterprise SaaS, ideally in PIM/MDM, commerce, or data platforms
- Proven success launching or transforming a global partner program with quantifiable pipeline/revenue outcomes
- Strong executive presence; able to influence internally at ELT level and externally with partners
- Deep understanding of how to activate GTM with GSIs, regional SIs, agencies, and cloud/platform partners (e.g., Azure, AWS, Salesforce)
- Strong operator: hands-on, organized, disciplined with follow-through and governance
- Experience managing a small but impactful team with the ability to scale it
Responsibilities
- Own the global alliance strategy across GSIs, SIs, agencies, and tech partners (e.g., Microsoft, Shopify, Databricks)
- Redefine our partner program: build structure, playbooks, value exchange models, co-sell frameworks, and incentive systems
- Build and manage a high-performing global team
- Drive partner-sourced pipeline and ACV, with a clear focus on measurable business outcomes
- Collaborate cross-functionally with Sales, Product, Marketing, Customer Success, and Services to embed partnerships into GTM and delivery motions
- Track KPIs rigorously: pipeline contribution, partner influence, enablement success, joint GTM performance, and partner satisfaction
- Champion Syndigoβs three-pronged partnership strategy: SI & Consulting Partners for scalable delivery Agency Partners for category/retail activation Technology Partners to extend and differentiate the Syndigo platform