Senior Growth Specialist

Summary

Join eyeo as a full-stack Growth Marketing Specialist and spearhead organic and paid growth strategies. Optimize our online presence across web and mobile platforms, ensuring visibility, usability, and performance. Collaborate with cross-functional teams to design and execute SEO and ASO strategies, delivering measurable results and improving our online footprint. Conduct keyword research, on-page and off-page optimization, content creation, technical SEO, and analytics and reporting. Oversee optimization strategies for browser extensions and app store listings, and drive growth through paid testing. This role requires 3-5 years of SEO experience and proficiency with various SEO and analytics tools.

Requirements

• 3-5 years of proven experience in SEO, with a strong understanding of technical and content optimization
• Proficiency with SEO tools (e.g., Ahrefs, SEMrush, Moz, Screaming Frog)
• Familiarity with web analytics tools (e.g., Google Analytics, Google Search Console)
• Strong written and verbal communication skills
• Ability to work collaboratively and manage multiple projects in a fast-paced environment
• A data-driven mindset with a passion for continuous learning and improvement
• Experience with paid advertising platforms like Google Ads or social media ads
• Knowledge of app store optimization (ASO) strategies

Responsibilities

• Identify high-value keywords and phrases that align with our content and audience
• Analyze search intent and trends to guide strategy
• Optimize website content and HTML elements (titles, meta descriptions, headers) for better search engine visibility
• Ensure the website is user-friendly, fast, and mobile-responsive
• Build and maintain high-quality backlinks from authoritative websites
• Develop strategies to enhance the website’s domain authority and trustworthiness
• Collaborate with content creators to produce keyword-rich, engaging, and shareable content
• Guide the team on best practices for SEO-friendly writing and formatting
• Conduct regular audits to identify and resolve technical issues (e.g., broken links, crawl errors, duplicate content)
• Optimize website structure, schema markup, and ensure compliance with search engine guidelines
• Monitor and analyze website performance using tools like Google Analytics, Search Console, and other SEO tools
• Provide actionable insights and recommendations based on data
• Oversee optimization strategies for browser extensions and app store listings
• Continuously refine ASO efforts to drive discoverability and downloads
• Test new acquisition channels (affiliate, influencer, and more)
• Drive growth through paid testing

Preferred Qualifications

• Basic understanding of HTML, CSS, and JavaScript for troubleshooting and implementation
• A background in content marketing or copywriting
• Familiarity with A/B testing and conversion rate optimization (CRO)
• Experience at a growth or SEO agency

Benefits

• Work remotely or from one of our offices —we trust you to find what works best for you
• Full package of benefits (health insurance, choice of hardware, paid vacation days, professional development and relocation budget, sabbatical leave, etc.)
• Offsite team days and the annual summer company retreat