Senior Influencer Marketing and Social Media Consultant

Summary

Join WongDoody's team of creative problem-solvers to shape human experiences! As a Social Media Specialist, you'll work with strong brands and customers, developing strategies and campaigns that combine creativity, data, and technology. With a focus on influencer and creator marketing, you'll analyze campaign results, create reports, and provide recommendations. If you're passionate about social media, have experience in digital marketing, and enjoy working with people, this might be the perfect role for you.

Requirements

• Social Media and especially Influencer:innen und (UGC-)Creator:innen are your hobby. You understand and appreciate the power of Creator Marketing
• You have a deep understanding of the functioning and KPIs on channels like Instagram, TikTok or maybe even Twitch and are highly motivated to share your knowledge and observations
• Numbers are your great love and you know how to strengthen ideas and derivations with insights, dashboards or Influencer- und Trendanalyse-Tools
• You have knowledge in Social Listening (Sentiment, Trendanalysis)
• You visualize your thoughts convincingly and appealingly in PowerPoint
• Since you will work with several strong brands, you know how to ensure a quick focus shift through self-organization and discipline
• With your relaxed Hands-On-Mentalität and strong proactive appearance, you enthuse customers and team members for your recommendations and solutions
• Outstanding team competence with excellent communication skills in German and English language and writing round off your profile
• At least 5 years of experience in the field of Digital Marketing with a focus on Social Media & Influencer Marketing

Responsibilities

• You advise existing and potential customers in the area of Social Media with a focus on Influencer- and (UGC-)Creator Marketing
• Based on KPIs and from our strategy identified insights, you design and plan both organic and paid social media campaigns with influencers and (UGC-)Creators
• You analyze and evaluate campaign measures continuously and create conclusive reports with concrete recommendations
• As an interface to the strategy and performance marketing, you represent the expertise of the Influencer Marketing, Creator Marketing & Social Media Team
• You support the team with your knowledge and assessments in professional decisions
• You develop convincing presentations and translate the impulses and thoughts of your colleagues into channel-relevant measures and recommendations
• You maintain unique relationships with customers, influencers, and communities to better understand them and incorporate their thoughts and needs into your recommendations