Rackspace Technology is hiring a
Senior Manager

Summary

Join our team as a Senior Manager, Field Marketing for the Americas region in Rackspace Technology's Public Cloud Business Unit. Lead the development and execution of marketing programs to support sales strategies, manage a team, collaborate with other teams, and ensure alignment between sales and marketing strategies.

Requirements

• A minimum of 8 years of experience in B2B technology services marketing, with at least 5 years in a leadership role within field marketing or a related area
• Understands cloud technology and the players from either direct marketing experience and/or adjacent experience
• Proven track record of developing and executing successful marketing strategies in US, Canada and Latin America
• Strong leadership skills with experience managing through impact and influence diverse and geographically dispersed teams
• Excellent communication, collaboration, and stakeholder management skills
• Deep understanding of the Americas market dynamics, customer segments, and sales cycles. Experience in other markets across the globe is a plus
• Proficiency in marketing automation and CRM tools
• Strong budget management skills, including managing partner marketing development funds

Responsibilities

• Develop and implement a strategic field marketing plan for Rackspace Technology’s Americas region
• Lead the Public Cloud Field Marketing team for the region, fostering a culture of excellence, innovation, and collaboration
• Collaborate closely with Rackspace Technology sales leaders to ensure alignment between sales and marketing strategies and to support the sales pipeline and revenue goals
• Work collaboratively with Integrated Marketing team to plan and manage execution of targeted marketing campaigns, events, and programs
• Lead strategy and execution for global internal/external events for MPC with partners such as AWS, Microsoft and Google and for sales such as the global sales kickoff
• Collaborate with content, digital, campaigns, and public relations teams on developing and executing strategy at each stage of the marketing funnel
• Identify and understand key personas for assigned geographies, drawing on quantitative and qualitative data from the business and external sources. Ensure positioning and messaging is aligned across internal stakeholders
• Measure and analyze the effectiveness of marketing initiatives, leveraging insights to optimize future campaigns and achieve maximum ROI
• Manage the overall field marketing budget for the region, ensuring strategic allocation of resources to high-impact activities
• Stay abreast of market trends, competitor activities, and customer needs to adapt strategies and tactics as necessary
• Drive cross-functional collaboration within the organization to ensure cohesive messaging and customer experiences across all touch points
• Champion the Rackspace brand, ensuring consistency with global branding guidelines while tailoring approaches to meet local market needs