Distinguished Programs is hiring a
Senior Marketing Research Analyst in United States

Summary

The Senior Marketing Research Analyst will research growth opportunities, analyze marketing assets, develop attribution models, conduct market surveys, and present findings to business stakeholders. The role requires 3+ years of experience as a Marketing Research Analyst and 3+ years of experience in commercial P&C insurance.

Requirements

• 3+ years of experience as a Marketing Research Analyst
• 3+ years of experience in commercial P&C insurance
• Undergraduate degree, marketing preferred
• Skilled in Excel, comfortable working with data and systems (HubSpot, Salesforce, Power BI, Looker Studio)
• Knowledgeable with search engines and web analytics
• Willingness and ability to learn new concepts
• Familiarity with attribution modeling concepts and models
• Confident in basic math and statistics
• Ability to explain and communicate complex ideas and information in an understandable and easy to follow manner
• Exceptional analytical and strategic thinking abilities
• Great capacity to understand and relay complex data across industries
• Superb ability to multitask while paying attention to detail
• Excellent written and verbal communication skills

Responsibilities

• Research a variety of growth opportunities as to their viability, potential return, competitive position, market size
• Analyze how different marketing assets and methods are performing and how to improve them, as well as their allocation within various channels
• Develop and implement attribution models to measure effectiveness of marketing and growth initiatives
• Participate in projects to understand the feasibility of creating marketing automation, linking data from multiple systems to drive growth (HubSpot, Salesforce, broker portal, IMS policy admin system and more)
• Investigate into cross-sell data to come up with hypothesis, supporting data and market tests
• Create reports, presentations, and action items based on collected data
• Analyze data from numerous sources to identify market trends and broker/consumer insights
• Conduct in-depth market research on a variety of growth initiatives
• Review and interpret large data or information sets and organize them into understandable presentations, spreadsheets, charts, or relevant facts

Benefits

• $80,000 - $110,000 base salary plus bonus. Salary commensurate with knowledge, skills, experience, and geographic location
• Summer Fridays (Leave at 2:00PM all Fridays from Memorial Day to Labor Day)
• Great healthcare coverage including Medical, Vision, and Dental
• 401k with 4% company match. Immediately 100% vested
• Life, disability and supplemental insurance
• Growth and development opportunities
• Wellness Benefits including an Employee Assistance Program, Telemedicine, and Peloton App Digital Membership for 1 year (or if you have Peloton equipment, receive a 4-month waiver)
• Work/Life Balance with generous time off policy including PTO and paid holidays, Summer Hours, Dependent Daycare flexible spending account, paid parental (primary or secondary caregiver) leave, a commuter account, and a sabbatical every 7 years