Senior Media Relations and Content Strategy Manager

Summary

Join our team as a Senior Media Relations & Content Strategy Manager! This strategic role oversees media relations, content strategy, and topic curation, empowering media and journalists to cover our company's activities. You will develop and implement media relations strategies, collaborate with media outlets, lead content strategy, review content submissions, and manage key media contacts. The ideal candidate possesses proven experience in media relations and content strategy, a strong understanding of the North American media landscape, and excellent communication skills. A bachelor's degree in a related field is required. The interview process includes a recruiter call, a potential test, a team interview, and a final interview, all conducted remotely via Google Meeting.

Requirements

• Proven experience in media relations, content strategy, or related roles, preferably in the technology or blockchain industry
• Strong understanding of North American media landscape and best practices
• Excellent communication and negotiation skills, with the ability to build and maintain relationships with journalists and media partners
• Strategic thinker with the ability to identify compelling story angles and content topics
• Experience managing external content contributors and reviewing/approving content submissions
• Bachelor's degree in communications, marketing, or a related field

Responsibilities

• Develop and implement media relations strategies to enhance brand visibility and reputation
• Collaborate with media outlets and journalists to pitch and coordinate coverage of company events and developments
• Lead content strategy by curating article topics and coordinating content creation by external writers
• Review and approve content submissions to ensure alignment with brand messaging and quality standards
• Manage relationships with key media contacts and influencers in the industry
• Plan and execute media campaigns and press events to increase company exposure