Senior Partner Marketing Manager
BigCommerce
Job highlights
Summary
Join BigCommerce as a Senior Partner Marketing Manager and lead the development and execution of marketing strategies with top partners. This remote role requires cross-functional collaboration with sales and marketing leadership to oversee marketing strategy, tactical execution, event management, and collateral development. You will be the primary marketing contact for key partners, fostering collaboration and driving growth opportunities. The ideal candidate possesses extensive SaaS marketing experience, particularly in ecommerce and partner marketing, along with proven success in campaign management and cross-functional team leadership. You will be responsible for developing scalable marketing assets, analyzing campaign performance, and managing budgets. BigCommerce offers a competitive salary and a dynamic, high-growth environment.
Requirements
- 8+ years of SaaS software/technology marketing experience, preferably in ecommerce and time focused on partner marketing
- 5+ years experience in strategic/tactical campaign management and event management to drive awareness and lead / qualified opportunity creation
- Bachelorโs degree, ideally in marketing, business or similar field
- Experienced Marketer with an amazing portfolio of partner campaigns that demonstrate deep understanding of account-based, field, and events marketing
- Proven experience on cross-functional teams, creating success and instilling best practices
- Ability to adapt through fast-paced, high-growth, dynamic environments, while operating in a matrixed organization
- Analytical with a high degree of business acumen, along with the ability to analyze marketing data and derive insights and opportunities
- Good understanding of industry standard channel programs
- An expert collaborator and communicator with excellent communication (written and verbal), presentation, reporting, and client/partner relationship skills
- Outstanding project management and organizational skills
Responsibilities
- Work with strategic partners to strategize and execute campaigns both to and through partners including the ability to identify joint co-marketing opportunities and lead execution of campaigns through the partner channels
- Define, build, and execute joint partner marketing GTM strategies and campaigns to drive net new BC merchants
- Develop scalable marketing assets, campaigns, content, and engagement strategies to serve partners
- Lead and skillfully project manage across a matrixed environment and maintain alignment with Demand Generation, Product Marketing, Content Marketing, and Channel Sales to drive business strategies and operational goals
- Develop, analyze, and deliver regular reporting and insight on partner, campaign and opportunity performance
- Manage individual budget tracking, and own forecasted return and performance projections across partner marketing activities
- Champion our partners within BigCommerce to ensure we deliver a world-class partner experience
Preferred Qualifications
Bachelorโs degree, ideally in marketing, business or similar field
Benefits
Remote work
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