Senior Product Analyst

Summary

Join Niche as a Telemetry and Google Analytics focused Product Analyst and own our current telemetry stack built on Google Analytics and Google Tag Manager. Develop a comprehensive telemetry strategy for our platform's business performance, driving strategic decision-making for our platform's telemetry architecture. Conduct hands-on analysis, supporting product and web analysis for product & marketing teams. Excel in both technical implementation and analytical thinking, with strong expertise in data analysis, statistical methods, and business intelligence alongside technical skills (GA4, Tableau, dbt, SQL, and Google Tag Manager). Translate complex data findings into strategic recommendations while leading the implementation and evolution of our organizational telemetry strategy. This is a full-time, salaried position with competitive compensation in a fast-growing company.

Requirements

• Bachelor’s or Master’s degree in Statistics, Data Science, Computer Science, or a related field
• 5+ years of experience in product analytics, web analytics, data analytics, or a similar role
• 3+ years of experience in Google Tag Manager and Event Tracking strategy & implementation
• Strong proficiency in SQL and statistical programming languages such as Python or R
• Strong analytical skills with the ability to translate complex data into actionable insights
• Excellent communication and presentation skills, with the ability to convey technical concepts to non-technical audiences
• Experience with data visualization tools such as Tableau or PowerBI

Responsibilities

• Design and maintain dashboards that track Product & User Experience KPIs, including user flows, engagement metrics, and conversion rates
• Partner with product teams to provide insights into the effectiveness of product development strategies and recommend data-driven improvements
• Monitor website performance and user behavior leveraging Google Analytics and other tracking tools
• Conduct deep-dive analysis to understand user behavior, identify key user segments, and measure the impact of product changes on user experience and performance
• Support the design and measurement of A/B experiments helping establish best practices and align testing to desired business outcomes
• Collaborate with cross-functional teams to drive data-informed decisions that enhance the user experience and product performance
• Manage event tagging and telemetry processes, strategies, and implementations in Google Tag Manager to enable user tracking across the platform
• Conduct regular audits of event tracking infrastructure and proactively address data quality and integrity issues

Preferred Qualifications

Familiarity with cloud-based data platforms is a plus

Benefits

• Best-in-class 100% paid employee health plan, including vision and dental and supplemental coverage
• Flexible Paid Time Off Policy
• Stipend that allows you to build your work from home office in a style and function that suits your personal preferences
• Parental leave for all employees (12 weeks fully paid) in addition to short term disability for birthing parents
• Meaningful 401(k) with employer match