Senior Product Analyst

Summary

Join Tide as a Product Analyst and leverage data to drive product adoption. Collaborate with product teams to understand user needs and inform product strategy. You will conduct product discovery, design and analyze experiments, review product performance, and perform user research. Translate goals into KPIs and build self-serve analytics platforms. This role requires 3-7 years of experience in product analytics for a digital product and strong skills in SQL, data analysis, and presentation.

Requirements

• Have 3-7 years of experience working on Product Analytics for a digital product
• Possess a strong hold on product strategy, experimentation, roadmapping, & prioritisation
• Be a natural storyteller with exceptional presentation skills
• Believe and invest time in project management and have exceptional people skills
• Understand and believe user experience is a product
• Be humble enough to know that you need to learn, and confident enough to showcase your skills, speak your mind and even challenge the status quo
• Have an intrinsic need to be excellent but have learnt to be action oriented
• Have failed and can talk about it at length
• Have excellent SQL proficiency and are willing to crunch complex numbers
• Be a self starter and can operate with a high degree of independence
• Have the ability to deal with ambiguity and competing objectives in a fast paced environment

Responsibilities

• Conduct Product Discovery - hypothesis driven deep dives (existing product usage data) to identify user problems, quantify size of the problem and highlight solution(s) to impact revenue
• Champion product experimentation; observe data, propose, design and analyze product experiments to build confidence on the product & features we plan to invest in
• Review product and feature performance; work with product teams to identify features that need to be shipped, scaled or killed
• Perform user research; identify opportunities, perform data deep dives (exploratory and hypothesis driven) to improve our collective understanding of user problems and assist working groups to focus on and prioritize high impact user problems
• Translate goals to KPIs; work with product managers to break overall revenue goals into business KPIs, identify impact hypotheses and convert into measurable product KPIs. Work with analytics engineers to enable KPI reporting through visually speaking dashboards
• Drive experimentation & product growth; operate with a high degree of user behaviour awareness (backed by consistent event data observation) and assist product managers by designing experiments to drive product adoption. Use custom data analysis and statistical methods to analyse experiment results
• Develop Self Serve Product Analytics; partner with data, engineering, data product and data science teams to deliver a world-class self-serve event data analytics platform for app and web products. Partner with data-science teams to build a stats-engine for relevant KPIs for each product enabling a seamless self-serve analytics for business and product teams

Preferred Qualifications

Be a consumer tech geek, preferably fintech

Benefits

• Competitive salary
• Self & Family Health Insurance
• Term & Life Insurance
• OPD Benefits
• Mental wellbeing through Plumm
• Learning & Development Budget
• WFH Setup allowance
• 15 days of Privilege leaves
• 12 days of Casual leaves
• 12 days of Sick leaves
• 3 paid days off for volunteering or L&D activities
• Stock Options