Senior Product Marketing Manager

Summary

Join Nextiva as a Senior Product Marketing Manager and redefine the future of customer experiences. You will be responsible for creating and executing marketing strategies, aligning marketing efforts with the product roadmap, and serving as the voice of the customer. This role requires deep understanding of target audiences and the ability to explain how Nextiva's solutions solve customer problems. Success will be measured by market leadership, expertise, measurable results, and successful product launches. Nextiva offers a comprehensive total rewards package including health insurance, life insurance, flexible time off, retirement benefits, and professional development opportunities.

Requirements

Deeply understand your target audience’s everyday challenges and succinctly explain how our solutions help solve customer problems

Responsibilities

• Create and execute marketing strategies and messaging that resonate with customers, partners, and affiliates
• Work with Product and Marketing teams to align marketing efforts with the product roadmap, focusing on how customers get value from Nextiva solutions
• Lead the creation and delivery of thought leadership content, positioning yourself as a subject matter expert both internally and externally. Develop compelling materials such as whitepapers, blogs, webinars, and speaking engagements to drive industry influence and reinforce Nextiva’s leadership in the industry
• Serve as the voice of the customer by gathering and analyzing feedback, market trends, and buyer behaviors. Use these insights to inform product strategies, marketing initiatives, and cross-functional decisions, ensuring customer needs are at the center of the organization’s priorities
• Research market trends and competitors to highlight Nextiva’s differentiation and provide actionable insights for internal teams
• Collaborate with the marketing team to develop and execute targeted campaigns that drive awareness, engagement, and demand for Nextiva solutions, ensuring alignment with product marketing strategies and messaging
• Create sales plays, enablement tools, and marketing campaigns to support sales success, while partnering with teams to provide training and resources

Preferred Qualifications

• Drives Results: The successful candidate will be action oriented, with a passion for solving problems. They will bring clarity and simplicity to ambiguous situations. This individual will challenge the status quo; asking what we can do differently and finding ways to create and build more success. They are a change agent, prepared to lead and drive changes as we transform
• Critical Thinker: The successful candidate is fact based and data driven, able to understand and articulate the “why,” identifying key drivers and learning from the past. They are forward-thinking, anticipating problems before they arise. They’ll recommend and action well thought out solutions, understanding the risks and dependencies
• Right Attitude: The successful candidate will be team-oriented, collaborative and competitive with a winning mindset; they’re resilient and able to easily bounce back from setbacks. They will be able to zoom in / out, willing to be hands-on to help solve important problems while being a motivating figure for the team along the way. They will embrace a culture of service and learning with a focus on caring, supporting and respecting our customers and team members

Benefits

• Multiple health plan options to suit your needs, including medical, dental, vision, and telemedicine coverage
• Life, disability, and supplemental indemnity plans
• Flexible Time Off (FTO) for salaried employees, PTO for hourly employees, Paid Sick Time (PST), paid parental bonding leave, and paid holidays
• 401(k) with company match, Health Savings Accounts with company contributions, Dependent Care FSA
• Employee Assistance Program and comprehensive wellness initiatives
• Access to ongoing learning and development opportunities and career advancement