Senior Social Media Specialist

1Password
Summary
Join 1Password as a Senior Social Media Specialist and help shape the future of our global social media presence. You will play a critical role in amplifying our cybersecurity leadership, engaging with diverse audiences, and creating compelling content that builds trust and drives awareness. As a highly creative marketer with cybersecurity domain knowledge, you will transform complex technical topics into engaging social-first storytelling. Collaborate with cross-functional teams to build influence, foster community, and grow 1Password's reputation as a leader in enterprise security. This is a remote role based in the US or Canada, reporting to the Director of Communications and Social Media. You will be responsible for elevating 1Password's voice in cybersecurity, managing social media channels, developing engaging content, supporting marketing campaigns, fostering employee advocacy, and actively engaging with the cybersecurity community.
Requirements
- Cybersecurity fluency: Experience working in the cybersecurity, identity, or IT space. Familiarity with cybersecurity audiences, terminology, and current trends is essential
- Audience-aware storytelling: An exceptional writer able to adapt tone and messaging for technical audiences, including CISOs, IT admins, developers, and tech-savvy consumers
- B2B social media expertise: 3+ years managing social channels and campaigns for a global brand, ideally in the SaaS, enterprise tech, or security space
- Cross-platform strategy and execution: Experience developing channel strategies and publishing content across LinkedIn, X, Instagram, Reddit, Threads, Mastodon, and Facebook
- Social-first content creator: Skilled at producing high-quality visual and short-form video content; bonus points if you’re comfortable being on camera or guiding others who are
- Employee advocacy knowledge: Experience managing or contributing to employee advocacy programs using tools like Sprout Social
- Insights-driven mindset: Ability to interpret social analytics, stay ahead of platform trends, and use insights to inform strategy and experimentation
- Proactive and resourceful: A self-starter who takes initiative, actively seeks out compelling stories across the business, and brings new ideas to the table. Thrives in a fast-paced, high-growth environment and doesn’t wait for direction to make an impact
Responsibilities
- Elevate our voice in cybersecurity: Help position 1Password as the leader in Extended Access Management by developing content that educates, inspires, and influences cybersecurity decision-makers
- Channel execution and management: Own day-to-day social media publishing, engagement, and moderation across all key channels, while ensuring content quality and consistency
- Content development: Create standout copy and social-first assets—memes, carousels, short-form videos, infographics—that simplify complex topics and drive engagement
- Campaign and program support: Collaborate with communications, product marketing, brand, and demand gen teams to support product launches, strategic announcements, and ongoing awareness campaigns
- Employee advocacy and internal alignment: Work with stakeholders and employee influencers to amplify company news, thought leadership, and security insights externally
- Community engagement: Actively listen and respond to conversations within the cybersecurity space, participating in key moments and helping 1Password grow its share of voice
- Measurement and reporting: Monitor KPIs across channels, report regularly on performance, and bring forward insights and recommendations to continuously improve our social strategy
Preferred Qualifications
Having a degree in Journalism or English Literature
Benefits
- USA-based roles only: The Annual base salary for this role is between $94,000 USD and $128,000 USD, plus immediate participation in 1Password's benefits program (health, dental, 401k and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs
- Canada-based roles only: The Annual base salary for this role is between $94,000 CAD and $128,000 CAD, plus immediate participation in 1Password’s generous benefits program (health, dental, RRSP and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs
- ���� Maternity and parental leave top-up programs
- ���� Generous PTO policy
- ���� Four company-wide wellness days
- ���� Company equity for all full-time employees
- ���� Retirement matching program
- ���� Free 1Password account
- ���� Paid volunteer days
- ���� Employee-led inclusion and belonging programs and ERGs
- ���� Peer-to-peer recognition through Bonusly
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