Senior Social Media Strategist

Summary

Join a fast-moving team driving innovation, storytelling, and engagement at scale as a Senior Social Media Strategist. Lead social media for a high-visibility, global, multi-city AI event tour. Own the social media strategy and execution for a year-long flagship event series, partnering with senior stakeholders. Drive awareness, engagement, and attendance through compelling social media programs. This role demands sharp communication, stakeholder savvy, and the ability to lead complex, multi-channel social programs.

Requirements

• 6–10+ years’ experience in social media marketing, with a strong focus on B2B, tech, or global events
• Proven experience developing and leading social strategy for large-scale or multi-region programs
• Excellent communicator with a polished ability to manage up and across senior stakeholders
• Strong project management skills – expert at juggling multiple workstreams without dropping details
• Ability to take initiative, make decisions, and drive work forward independently
• Comfortable with metrics, analytics, and synthesizing performance data into insights
• Proficient with Microsoft Office, Teams, and other collaboration tools
• Familiarity with enterprise social media platforms (e.g., Sprinklr, Sprout Social, etc.)

Responsibilities

• Own social strategy for the global AI Tour: from ideation to execution to post-event analytics
• Partner cross-functionally with stakeholders (Demand Gen, Events, Brand, Legal, Field) to align social plans to business goals
• Develop and deliver social media workback plans, timelines, messaging calendars, and KPIs
• Lead weekly syncs with field and corporate stakeholders; keep work moving forward with clarity and urgency
• Ensure messaging lands with the right audience segments, including reviewing competitive landscape
• Support copywriting and creative guidance that aligns with messaging frameworks and brand tone
• Coordinate post-event social analytics and reporting summaries, tied to business outcomes
• Track and inform paid media strategies and executions in partnership with media teams
• Stay on top of event-specific sensitivities, competitive positioning, and audience needs
• Be a calm, clear leader in a fast-paced environment – balancing long-term strategy with day-to-day execution

Preferred Qualifications

Experience supporting high-visibility brand activations or global tours

Benefits

• Supports well-being, realistically. We understand the always-on nature of social, and while work-life balance isn’t perfect every day, we aim to support our team with flexibility, transparency and trust
• Fosters a global culture of learning and advocacy. We believe diversity of thought, background, and experience strengthens our collective impact
• Encourages innovation and smart experimentation. We’re not afraid to test, learn, and iterate- it’s how we stay ahead
• Adapts to change with agility. Change is constant, and we value team members who see it as an opportunity, not a disruption
• Recognizes the power of collaboration. We reward team-minded thinking and cross-functional partnership
• Remote-first mindset. We continue to prioritize the health and safety of our team, with remote work, virtual interviews, and virtual onboarding remaining in place for the foreseeable future