Senior Staff Technical Marketing Manager

Summary

Join 1Password as a Sr Staff Technical Marketing Manager and drive the strategy and execution of technical go-to-market (GTM) initiatives. You will bridge the gap between Product, Marketing, and Sales, translating complex technical capabilities into clear and compelling messaging. Develop technical content, competitive intelligence, and enablement materials to showcase the value of 1Password solutions to security professionals, IT/Security decision-makers, and partners. Shape how 1Password positions, launches, and evangelizes its products in the market, influencing both demand generation and sales acceleration. As a technical storyteller and strategist, you will create compelling demos, whitepapers, webinars, and technical guides that resonate with practitioners and decision-makers. Lead competitive analysis, working closely with Product and Sales to refine positioning and differentiation. Collaborate with product management to refine roadmaps, work with sales engineers to create compelling demos, and enable field teams to execute GTM strategies that drive adoption. Amplify technical partnerships by articulating the joint value of the solutions.

Requirements

• 8+ years of Technical Marketing, Sales Engineering, Product Management, Product Marketing or related experience
• Bachelor or Master Degree in Technology, Marketing, or related field or equivalent work experience
• Deep expertise in identity and access management (IAM), MDM, authorization, security best practices, and cloud environments
• Ability to identify customer use-cases and translate them into compelling technical content, and demos
• Excellent written and oral communication and presentation skills, with the ability to articulate sophisticated technical concepts to non-technical audiences
• Experience with competitive intelligence, win/loss analysis, and positioning against competitors
• Proven ability to nurture technical partnerships and engage with technical teams to create reference architectures that drive solution adoption
• Background in developing detailed technical collateral preferably with a security and identity focus

Responsibilities

• Lead launch and adoption strategies for identity, authentication, and user access security solutions, empowering organizations to stay secure
• Join a team that values creativity, collaboration, and a growth mindset
• Be part of a fast-growing company in an exciting market, taking on impactful projects that will accelerate your growth and expand your skill set
• Understand customer needs and tailor technical solutions to address their specific security and access management challenges
• Collaborate cross-functionally with Engineering, Sales, Product Management, and Marketing to align technical messaging and market positioning
• Develop and maintain technical marketing materials, including presentations, workshops, demos, and proof-of-concept projects that showcase the value of 1Password solution use cases
• Create reference architectures for various deployment scenarios using 1Password solutions, including technology partnerships
• Craft and build product experiences and demos that highlight integrated use cases across our products
• Conduct technical competitive analysis, including benchmarking and identifying gaps, to influence product development and support go-to-market strategies
• Support industry events, speaking engagements, and training sessions to educate and engage with customers and partners
• Act as a conduit for customer and market feedback, providing valuable insights to Product Management and R&D teams to enhance offerings
• Evaluate usability, performance, and competitive positioning of 1Password Extended Access Management, identifying opportunities for improvement
• Coordinate with internal PR and external media on the publication and promotion of technical marketing content

Preferred Qualifications

Security certifications and compliance related qualifications are an asset

Benefits

• Maternity and parental leave top-up programs
• Wellness spending allowance
• Generous PTO policy
• Company-wide wellness days off scheduled throughout the year
• Wellness Coach membership
• Comprehensive health coverage
• Company equity for all full-time employees
• Retirement matching program
• Training budget, 1Password University access, and learning sessions
• Free 1Password account (and friends and family discount!)
• Paid volunteer days
• Employee-led DEIB programs and ERGs and ECGs
• Fully remote environment
• Peer-to-peer recognition through Bonusly