Senior Web Designer, Funnel Expert

Summary

Join HIP Creative Inc. as our Senior Web Designer and lead the creation of visually stunning and user-friendly websites for orthodontic and dental brands. You will collaborate with cross-functional teams, mentor junior designers, and leverage your expertise in Figma, Adobe Creative Suite, and front-end design principles. This role demands a strong portfolio, proven experience, and a passion for innovative design solutions. You will be responsible for designing original layouts, enhancing user experience, and ensuring seamless functionality across devices. The position offers a competitive salary, comprehensive benefits, and the opportunity to make a significant impact on a growing company.

Requirements

• Proven Experience: 5+ years in web design, UI/UX, or a related field, with a strong portfolio showcasing original design work and successful projects
• Technical Skills: Advanced in design tools such as Figma, Adobe Creative Suite (Photoshop, Illustrator, InDesign), and other relevant design and prototyping software
• UX/UI Expertise: Solid understanding of UX/UI best practices, responsive design, and accessibility standards
• Front-End Knowledge: Familiarity with HTML, CSS, and JavaScript to facilitate effective communication with development teams (coding skills not required but advantageous)
• Project Management Abilities: Strong organizational skills to manage multiple projects from concept to completion, meeting deadlines without compromising quality
• Leadership Skills: Experience mentoring or leading junior designers, fostering a collaborative and innovative team environment
• Communication Skills: Ability to convey design concepts through layouts, wireframes, and written documentation; practical verbal communication skills to collaborate with cross-functional teams
• Detail-oriented: Keen eye for design detail, quality control, and brand alignment, ensuring pixel-perfect design outcomes
• Problem-Solving Skills: Proactive approach to identifying and addressing design challenges, with strong critical thinking and adaptability
• User Research Knowledge: Experience conducting user research and usability testing to inform data-driven design decisions
• Digital Marketing Knowledge: Familiarity with digital marketing principles, including landing page design and conversion optimization
• Continuous Learner: Enthusiasm for keeping up-to-date with the latest design trends, tools, and technologies to drive innovation
• Client-First Mindset: Ability to respond efficiently to client requests and maintain high standards of partner satisfaction
• Documentation and Process Orientation: Skilled in maintaining clear and accessible documentation for project updates, handoffs, and design processes
• Education: Bachelor’s degree in Web Design, Web Development, Graphic Design, a related field, or equivalent professional experience

Responsibilities

• Lead Design Initiatives: Drive the creation of visually compelling websites and digital platforms, employing UI/UX best practices for optimized accessibility and responsiveness
• Innovate User-Centric Designs: Develop original web design concepts focusing on simplicity, usability, and user engagement
• Translate Brand Vision: Transform brand guidelines into impactful digital experiences that resonate with target audiences
• Foster Cross-Functional Collaboration: Work closely with content creators, marketers, and developers to ensure cohesive project execution and consistent messaging
• Communicate Design Concepts: Use Figma, wireframes, and detailed layouts to convey ideas and ensure design precision
• Conduct Research and Testing: Lead user research, usability testing, and audits to identify areas for improvement, especially for Web Discovery calls
• Mentor Team Members: Guide and review work from the overseas design team, providing constructive feedback and supporting junior designers’ growth
• Manage Web Updates Efficiently: Respond to web update requests from clients, ensuring high design standards and quality
• Create Style Guides: Develop comprehensive style guides to maintain consistent design direction across projects
• Support Design Development: Assist in creating homepage concepts and page layouts, offering detailed feedback for refinement
• Ensure Quality Assurance: Conduct thorough QA on staging sites to verify design alignment and submit clear revision instructions when needed
• Prepare for Development: Set up website forms in CRM (HighLevel) for seamless integration by the development team
• Streamline Collaboration: Create detailed dev handoff sheets to ensure smooth collaboration with development teams
• Build Landing Pages: Design and build landing pages using the CRM (HighLevel) page builder
• Design Marketing Materials: Create digital banners, social media graphics, and print materials to support marketing campaigns
• Cultivate Team Alignment: Collaborate on web projects to secure direction alignment and gather necessary approvals
• Implement Continuous Improvement: Gather and act on feedback to improve and streamline the web design process
• Maintain Clear Documentation: Keep detailed records of project updates and task progress for team transparency inside the project management software tool (ClickUp)
• Support Partner Success: Assist the Client Success team with website or graphic-related requests
• Embrace Innovation: Stay updated on design trends and technologies to foster a culture of continuous innovation
• Elevate Team Skills: Share insights and resources to enhance team design capabilities and support professional development

Preferred Qualifications

Front-End Knowledge: Familiarity with HTML, CSS, and JavaScript to facilitate effective communication with development teams (coding skills not required but advantageous)

Benefits

• 401(k) matching
• Dental Insurance
• Health Insurance
• Vision Insurance
• Life Insurance
• PTO eligibility after 90 days of hire (10 vacation days the first year of service, unlimited PTO starting year two, flexible partial days, and sick/ personal days)
• Remote position