Seo Strategist Team Lead

Summary

Join Leadtech's SEO team as a Team Lead and drive the success of our SEO initiatives. You will develop and execute comprehensive SEO strategies, oversee a team of SEO Specialists, and collaborate with cross-functional teams. This role requires strong project management skills, expertise in technical SEO, and proficiency with industry tools. Leadtech offers a flexible work environment, competitive salary, comprehensive benefits, and opportunities for growth and development. Enjoy a flexible schedule, remote work options, and a vibrant office culture in Barcelona. We are committed to fostering an inclusive workplace where every individual contributes to our shared vision.

Requirements

• 5+ years of SEO experience, including 2+ years in leadership roles managing strategy and team performance
• Strong project management skills with the ability to lead and motivate a team
• At least 2 years of experience independently managing SEO strategy in an in-house or agency setting
• Expertise in technical SEO, content optimization, and link-building strategies
• Proficiency with industry tools such as Google Analytics, Google Tag Manager, SEMrush, Ahrefs, and Screaming Frog
• Strong ability to align SEO strategies with broader marketing initiatives and advocate for SEO priorities
• Proven experience collaborating with engineering, product, CRO, content, and development teams
• Expertise in tracking and optimizing organic traffic, rankings, conversions, and ROI
• Experience diagnosing and resolving technical site issues (e.g., crawl errors, redirects, duplication, site speed)

Responsibilities

• Develop and implement tailored SEO strategies under the guidance and direction of the Head of SEO
• Conduct in-depth keyword research, technical SEO implementation, and create comprehensive content plans in collaboration with content strategists
• Perform competitor analysis to identify strengths, weaknesses, and opportunities for SEO growth
• Oversee and manage the day-to-day activities of SEO Specialists, ensuring tasks are completed on time and align with the broader SEO strategy
• Coordinate and prioritize projects to meet deadlines and performance objectives
• Provide clear direction and ensure quality control over deliverables
• Monitor the performance of assigned websites, analyzing key metrics related to website traffic, rankings, and overall SEO effectiveness
• Collaborate with product teams to assess and enhance conversion performance
• Use performance data to suggest and implement improvements to boost rankings and drive traffic growth
• Develop and communicate on-page optimization guidelines to the content and technical teams
• Ensure SEO best practices are adhered to across all web content and technical implementations
• Create detailed and actionable reports for stakeholders, showcasing SEO progress, performance metrics, and strategic recommendations
• Present findings and insights to leadership, ensuring transparency and alignment on SEO goals and initiatives
• Conduct ongoing market and competitor research to refine SEO tactics
• Identify and capitalize on new opportunities to enhance organic visibility and stay ahead of industry trends

Preferred Qualifications

Familiarity with website platforms and CMS (e.g., WordPress), JS-based frameworks (Gatsby, Next.js, Astro), and basic technical knowledge of JavaScript, HTML, and CSS

Benefits

• Growth and career development: personalized internal training and an annual budget for external learning opportunities
• Work-Life balance: flexible schedule with flextime (7 - 9:30 a.m. start, 3:30 - 6 p.m. end) and the option of working full remote or from our Barcelona office. Free Friday afternoons with a 7-hour workday, plus a 35-hour workweek in July and August
• Competitive salary, full-time permanent contract, and top-tier private health insurance (including dental and psychological services)
• 25 days of vacation plus your birthday off, with flexible vacation options—no blackout days!
• Free coffee, fresh fruit, snacks, a game room, and a rooftop terrace with stunning Mediterranean views in the Barcelona office
• Ticket restaurant and nursery vouchers, paid directly from your gross salary