Social Media Coordinator

Summary

Join GFiber, an Alphabet company, as their Social Media Manager and own their presence across various platforms. You will shape and share the GFiber story, partnering with cross-functional teams to create compelling content and elevate customer engagement. Responsibilities include executing a strategic content calendar, creating and publishing social content, ensuring consistent brand voice, analyzing performance metrics, collaborating with customer service, and monitoring social media trends. The ideal candidate possesses a Bachelor's degree or equivalent experience, 3+ years of social media experience, and proficiency with social media tools. Preferred qualifications include content design experience and experience with technology or lifestyle brands. GFiber offers a competitive salary range, bonus, cash award, and benefits.

Requirements

• Bachelor's degree OR equivalent practical experience in copywriting or marketing writing
• 3 years of experience in social media strategy or content within a brand or marketing program
• Experience using social media publishing and monitoring tools (e.g., Sprinklr, Hootsuite, Sprout Social)
• Active participant and savvy consumer of major social platforms (Twitter/X, Instagram, Facebook, LinkedIn, TikTok, etc.)

Responsibilities

• Own and execute a strategic content calendar in partnership with: Brand and Marketing teams to amplify campaign activity with social-first content. Local Market teams to highlight hyperlocal initiatives, brand ambassadors, and community moments. Product teams to develop educational and support content that empowers our customers
• Create and publish social content that supports brand building, marketing objectives, and customer engagement
• Ensure consistency of voice and tone across platforms, tailored appropriately by audience and channel
• Analyze and report on performance metrics to track success and identify new opportunities using social media monitoring and publishing tools
• Collaborate with Social Customer Service as needed to respond to customer needs and ensure brand consistency in reactive messaging
• Proactively monitor trends, mentions, and influencers to identify opportunities for engagement or risks to brand reputation—developing recommendations and responses when needed

Preferred Qualifications

• C ontent design and creation experience (e.g., video, graphics, GIFs, Canva, Adobe Suite, etc.)
• Experience working with technology or lifestyle brands in a digital or social capacity
• Experience writing for web or digital environments
• Understanding of social media best practices, platform-specific nuances, and content trends

Benefits

The US base salary range for this full-time position is between $87,200 - $127,600 + bonus + cash award + benefits