Vip Marketing

Summary

Join Binance, a leading global blockchain ecosystem, and contribute to the success of our VIP and Institutional division. This role involves assisting in the planning and execution of marketing activities, analyzing campaign performance, conducting market research, and creating engaging content. You will collaborate with various teams to drive VIP growth and contribute to brand awareness. The ideal candidate possesses strong data analysis, communication, and writing skills, along with an interest in the crypto industry. Binance offers a competitive salary, benefits, and the opportunity to work in a fast-paced, innovative environment with a work-from-home arrangement.

Requirements

• An educational background in a relevant field such as Data Analysis, Communications, Economics and Finance, etc
• A fast learner with an interest or experience in the crypto industry
• Strong proficiency in English speaking and writing, knowledge of Chinese is a plus
• Strong data analysis skills and is able to present conclusions with data
• Strong communication skills and is able to work with global team
• Ability to thrive in a fast-paced environment, self-motivated, and capable of working under pressure

Responsibilities

• Assisting in the planning and execution of online and offline marketing activities, events, and campaigns
• Assisting in analyzing the VIP campaigns' performance by gathering data and providing a summary of key business results
• Staying on top of market trends and conducting desk research on competitive behaviors
• Contributing to the content marketing to increase brand awareness, drive leads, and upgrade VIP tiers
• Creating and developing interactive content initiatives such as newsletters and social media posts
• Working closely with growth marketing, Product Marketing, and PR across VIP growth related initiatives
• Collaborating with other BUs to run promotional growth campaigns
• Specific events, including VIP swag coordination

Benefits

• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)