VIP Promotions Executive

Summary

Join Yellow Social Interactive, a leader in social gaming, as a VIP Promotions Executive! Support the development and implementation of VIP player promotional campaigns across brands like Pulsz and Pulsz Bingo. You will manage the day-to-day operations of VIP promotional campaigns, enhancing player experience and engagement. Collaborate with CRM, Product, and VIP teams on promotional activities. Analyze campaign effectiveness and make data-driven recommendations for optimization. This role requires a minimum of 2 years of experience in a commercial or marketing support role within the online casino industry. A competitive salary, private health insurance, training, professional development opportunities, a dynamic work environment, and a performance bonus are offered.

Requirements

• Gaming (online casino) background is essential with a minimum of 2 years’ experience in a commercial or marketing support role
• Highly organised and proactive with strong attention to detail a must
• Able to work independently under tight deadlines
• A strong sense of prioritisation and an enthusiastic, “can do” attitude
• Commercial skills – the ability to gather and analyse results, extracting findings for action
• Native English level (an understanding of the North American market a plus)

Responsibilities

• Execute the VIP promotional roadmap, assisting in the development, management and execution of the weekly and monthly promotional plan
• Gather requirements pre campaign build
• Brief creative and copy teams to brief in and sign off content
• Work with legal to determine the terms & conditions of campaigns and ensure they are clearly visible for all customers
• Create back office campaign set-ups, conduct draws, credit player rewards, etc
• Build promotional discount plan and ensure that all offers are set up on time
• Ensure deadlines and work are prioritised in a way that ensures sufficient time for pre-launch QA
• Work closely with CRM to agree comms cadence for VIP players, brief and gather content for these comms
• Analyse the effectiveness of the VIP promotions and make recommendations to the VIP lead to optimise these campaigns
• Analyse the take up of discount offers and make recommendations to the VIP lead to optimise discounts and cadence
• Prepare and present analysis to report back to the business in weekly reporting meetings

Preferred Qualifications

Experience in the Social Casino market would be an advantage

Benefits

• Competitive salary
• Private Health Insurance
• Training & Opportunities for professional development
• Dynamic and collaborative work environment
• Performance Bonus