Account Director

Summary

Join BerlinRosen's DigiTech team as an Account Director, leveraging your passion for gaming and emerging technologies. You will lead PR campaigns for gaming and emerging tech clients, securing top-tier media coverage and managing client relationships. This role requires 6+ years of PR agency experience in both gaming and tech sectors, proven success in securing media coverage, and strong leadership skills. Based remotely in Los Angeles or New York (with a three-day in-office requirement in NY), this position offers a competitive salary ($110,000-$130,000), year-end bonuses, and comprehensive benefits.

Requirements

• Must have a minimum of 6+ years of PR agency experience in both the gaming and tech sectors (non-negotiable; experience in both is required)
• Must be passionate and interested in working on both gaming and tech accounts, demonstrating enthusiasm and expertise in both areas
• Must have a well-rounded PR expertise that goes beyond product launches, with experience in developing holistic PR strategies including thought leadership, corporate communications and reputation management
• A proven track record of securing top-tier media coverage through personal effort, not just team management
• Proven ability to lead brainstorms, develop comprehensive PR plans from start to finish, project key performance indicators (KPIs) and effectively present and guide clients through the plan’s execution
• Excellent written and verbal communication skills, with a talent for crafting compelling stories and pitches
• Demonstrated ability to manage multiple projects and clients simultaneously, with strong organizational skills
• Entrepreneurial spirit, with a track record of contributing to business development and department growth
• A proactive and solution-oriented attitude, always looking for ways to drive results and exceed client expectations
• Passion for emerging technologies and the ability to quickly learn and adapt to new industries and trends
• Ability to thrive in a dynamic, fast-paced environment, with strong problem-solving skills and a positive attitude

Responsibilities

• Lead PR campaigns for gaming clients, including video game launches and gaming-adjacent sectors such as game development technology, digital entertainment (anime, manga, streaming services), licensed IP products and gaming/tech accessories
• Drive PR strategies for emerging tech clients in areas like AI, Web3, VR/XR and other innovative fields
• Develop and maintain strong relationships with top-tier journalists and media outlets, ensuring consistent, high-quality coverage for clients
• Personally secure media placements, working directly with reporters, editors and influencers in the gaming and tech space
• Oversee day-to-day client communications, ensuring expectations are managed and consistently exceeded
• Work closely with clients to identify new opportunities for media coverage and thought leadership, continually positioning them as industry leaders
• Manage the creation of press materials such as press releases, media alerts and pitches tailored to different media outlets
• Act as a senior advisor to clients, providing strategic counsel on messaging, media strategy and brand positioning
• Collaborate with the team's lead to proactively drive business development, identifying and pursuing new opportunities in the gaming and emerging tech sectors to help grow and expand the department
• Mentor junior staff and collaborate cross-functionally with internal teams to ensure seamless execution of campaigns
• Analyze and report on the success of PR campaigns, using data to inform strategy and improve results
• Stay informed about industry trends and competitor activities, providing insights to both clients and the internal team
• Thrive under pressure and manage tight deadlines, delivering top-notch results even in a fast-paced, high-stakes environment
• Demonstrate a solution-oriented mindset, thinking creatively and strategically to deliver out-of-the-box ideas for clients

Preferred Qualifications

• Knowledge and working experience in social media, influencer marketing and other integrated marketing areas is a plus
• Experience with media monitoring tools and analytics platforms to measure campaign success and make data-driven decisions

Benefits

• Medical, dental and vision insurance for employees and dependents
• Pre-tax Health Savings Account Savings Plan (HSA-SP) or Flexible Spending Account (FSA)
• 401K with a 4% employer match and no vesting period
• Flexible paid time off policy
• Pre-tax commuter benefits
• Mobile phone reimbursement for data and minutes
• Employer-funded life insurance
• Discounted annual bikeshare membership
• Corporate discounts through Tickets at Work
• Account Directors are eligible for end of year bonuses based on firm, team and individual performance