Analytics Implementation Specialist

Summary

Join Napkyn, a Kepler Group company, as an Analytics Implementation Specialist and lead the charge on deploying world-class implementations of web measurement tools. You will develop implementation guides, provide support to analysts, and make recommendations on new tools and features. You will also perform site-wide audits of existing analytics implementations and create recommendations for improvement. Collaborate with various teams to ensure smooth implementation and actively focus on future-proofing solutions. This remote, full-time position offers a competitive salary ($90k-$120k CAD) and the opportunity to work with leading marketers.

Requirements

• 3+ years’ experience in an analytics implementation, tag management or web development role
• Familiar with web analytics in general, including terminology and best practices
• Familiar with Google Analytics and Adobe Analytics in particular
• Proficient in HTML and JavaScript, and familiar with popular JavaScript Libraries, especially JQuery
• Experience building or maintaining websites, especially in e-commerce
• Have a solid grounding in current web technologies, including HTML5, JavaScript and jQuery, and knowledge on how to create code that will add measurement to user interactions on a modern web site

Responsibilities

• Deploy web measurement tools such as Google Analytics and Adobe Analytics
• Develop the implementation guides for analytics tool deployment
• Provide support on analytics and implementation for Napkyn analysts with root-cause analysis of issues and interruptions in measurement for our clients
• Provide recommendations on the adoption of new tools and features as appropriate to client needs
• Serve as a knowledge resource for the latest trends and technologies within the web analytics space
• Assist in improving the usability, efficiency, and overall effectiveness of our clients’ web analytics tooling deployments
• Assist in evaluating the size and scope of customer problems as well as helping to determine a successful resolution
• Lead the team with site-wide audits of existing analytics implementations against web measurement best practices and create implementation recommendations for improvement
• Develop web measurement best practices and on-site technology requirements to generate high quality, easily-understood implementation guides for on-site deployments of Google Analytics or Adobe Analytics
• Interact directly with Analyst, Project Management, Client Management, and IT personnel to ensure smooth implementation of recommendations
• Engage business and technical team stakeholders for feedback and validation
• Collaborate with the services and leadership teams to actively assist in improving the usability, efficiency, and overall effectiveness of our clients’ web analytics tool deployments
• Actively focus on the future-proofing, scalability, and ease of maintenance in all solutions
• Provide recommendations on the adoption of new tools and features as appropriate to the client’s needs
• Work closely with the Analyst Team to address the root cause of any identified measurement issues

Preferred Qualifications

• Google Tag Manager, Adobe Launch, and/or Tealium experience strongly preferred
• Strong critical thinking and problem-solving skills with attention to detail
• Strong writing and communication skills
• Team player, supportive of a collaborative team environment and culture

Benefits

• Remote work
• Compensation: $90k - $120k CAD