Bauer Hockey is hiring a
Associate Brand Manager

Summary

Join our team as an Associate Brand Manager, Apparel, where you will assist with execution, commercialization, and ongoing support of all Bauer Hockey product lines & lifecycles across all Apparel categories.

Requirements

• BS or BA in Marketing, Business, or related field- or equivalent years of relevant and related experience
• Minimum 3-5 years of experience in a business setting with brand management, strategic and analytical capabilities
• Strong communication skills (written/verbal), including demonstrated ability to deliver effective presentations
• Proficient in Microsoft Office (Word, Excel, and PowerPoint)
• Strong organizational and analytical skills
• Excellent information seeking skills and detail oriented with ability to seek creative viable solutions to any given situation
• Adjust quickly to changing priorities and business needs, strong time management skills
• Management, strategic and analytical capabilities
• Ability to clearly articulate and monitor goals and objectives for cross-functional team
• Detail-oriented, with ability to seek creative viable solutions to any given situation
• Ability to work independently and cooperatively in a diverse group and fast-paced, dynamic environment
• Knowledge of the hockey industry and a core understanding of the consumer preferred
• Knowledge of men’s and women’s Apparel preferred

Responsibilities

• Become the consumer insights and competitive market industry specialist to drive product line strategy, and brand growth
• Manage product line plan and pricing
• Assist with managing the entire product lifecycle, including attaining volume, profit, margin dollars and share
• Work as a part of a cross-functional team to execute the seasonal product launch plans, including the product development, sales, supply, and demand teams
• Assist in obtaining information on sales history, market share and competitors
• Develop a deep understanding of business dynamics, retailer trends & challenges, to identify growth opportunities
• Validate selling stories, features and benefits and final product direction through consumer insight collection
• Assist the Director to support sales through key account presentations, trade shows and retailer specific demand creation initiatives
• Team data collection and reporting from GLP, SAP, intranet maintenance of GLP
• Track competitive assessments including launches and pricing comparisons
• Collaborate with the creation of product briefs outlining product performance requirements, target costs, wholesale and retail pricing, and unit forecasts

Benefits

• Eligible to participate in the Company’s annual incentive plan
• 401(k) plan with employer match
• Paid parental leave
• Employee discount program on apparel and gear
• Casual & hybrid work environment