Associate Creative Director

Summary

Join Wild Alaskan Company as their Creative Director and lead a team of creatives in developing innovative campaigns that amplify the company's values. Reporting to the Executive Creative Director, you will be responsible for providing creative direction, developing integrated marketing campaigns across various channels, and contributing to the brand strategy. This role requires a creative visionary with extensive experience in direct-to-consumer marketing and a strong portfolio showcasing successful campaigns. You will collaborate closely with cross-functional teams and manage the performance of both in-house and external creative teams. The position offers a competitive salary, comprehensive benefits, and the opportunity to contribute to a mission-driven company.

Requirements

• 6-10 years proven experience providing creative management
• Experience within a direct-to-consumer or e-commerce environment
• Food experience required
• Strong portfolio showcasing a range of successful creative campaigns
• Excellent leadership and team management skills
• Exceptional communication and presentation abilities
• In-depth knowledge of design software and tools
• Self-starter, ability to work independently in a remote, team environment
• Passion for Wild Alaskan’s mission

Responsibilities

• Provide creative direction to both contractors and in-house designers, copywriters, and other creatives to ensure the delivery of high-quality, on-brand creative work
• In collaboration with the Executive Creative Director, develop and maintain a clear creative vision for the brand, aligning with business objectives and new opportunities for members and future members
• Conceptualize and oversee the development of integrated marketing campaigns across various channels, including digital, social media, email, and traditional media
• Guiding working on Print, Merchandising and OOH Collateral towards channel best practices
• Guiding collaboration on social first campaign ideas and partnerships
• Collaborate with marketing teams to deliver creative execution across the full funnel of marketing
• Contribute to the development and evolution of the brand strategy with Director of Brand and Executive Creative Director, ensuring alignment with the company's mission, values, and target audience
• Provide creative insights to guide the evolution of the brand identity and further brand identity rollouts across the company
• Provide clear creative direction for copy, design, art direction and branded content
• Act as contributor towards Design, Art Direction or Copywriting depending on background
• Experience managing performance marketing creative in an agile and data informed way for digital marketing touchpoints (paid ads, email campaign and landing pages.)
• Experience providing creative strategy optimizing based on performance data
• Stay informed about creative trends and industry best practices to continually elevate output of the team
• Experience setting direction for content production teams in-house and with agencies
• Setting direction for narrative-based video work
• Collaborate with cross-functional teams, including Marketing, Brand, Digital Product, and Procurement and analytics to ensure creative alignment with business goals and member needs
• Act as a liaison between creative and other departments, fostering a collaborative and communicative environment
• Experience creating proposals, directing feedback with creative and production agencies

Benefits

• Health, vision, and dental insurance
• 401k
• PTO
• Safe/sick time
• Vacation
• Parental leave
• A delicious box of free fish every month