Associate Director, Medical Expert Engagement Marketer
AbbVie
Job highlights
Summary
Join AbbVie's HQ Marketing Team as an Associate Director, Medical Expert Engagement Marketer! This remote role, based in one of 18 specified states, focuses on executing and supporting the Medical Expert Engagement strategy within the Central region for a novel ADC. You will build relationships with Medical Experts, execute regional engagement plans, and collaborate cross-functionally. Responsibilities include strategic engagement, regional execution, program management, and budget management. The ideal candidate possesses a Bachelor's degree, significant experience in the biopharmaceutical industry or as an advanced practitioner, and strong project management and communication skills. AbbVie offers a comprehensive benefits package including paid time off, medical/dental/vision insurance, and 401(k).
Requirements
- Bachelor’s Degree required
- At least one of the following (Preference in Thoracic Oncology)
- Minimum of 5 years’ experience in the biopharmaceutical industry, with at least 1 year in marketing or medical affairs
- Minimum of 5 years’ experience as an advanced nurse practitioner or pharmacist in oncology, with at least 1 year in sales or marketing in healthcare
- Sales Leadership, TLL, Account Management
- Experience in the oncology, rare disease. Thoracic Oncology a plus
- Strong project management skills with the ability to handle multiple projects simultaneously
- Demonstrated ability to build strong cross-functional partnerships, influence without authority, and lead peers inclusively
- Excellent communication and analytical skills, with the ability to collate insights and provide strategic recommendations
- Ability to think strategically and execute effectively on regional engagement plans
- Willingness to travel up to 60% of the time, including domestic travel for office visits, field time, internal meetings, and conferences
Responsibilities
- Support the Director in executing the ME Engagement Strategy across the assigned region, ensuring alignment with AbbVie’s broader oncology business objectives
- Develop, Implement, and Support Medical Expert Engagement Strategy within region with regional advisory board meetings, special engagements, congress planning, engagement with HCPs, and special projects
- Lead and co-lead the materials approval process (PRC), including job code creation, resource approval, and field resource deployment
- Oversee the performance of regional speaker programs, ensuring alignment with strategic goals and maximizing HCP engagement in collaboration with Peer-to-Peer Marketing Manager
- Work closely with cross-functional teams, including marketing, sales, medical, and external agencies, to ensure seamless execution of regional initiatives
- Manage budgets and resources effectively, ensuring timely execution of plans, adherence to timelines, and accurate financial reporting. SOWs, Contracting, POs
- Contracting and payment of Medical Experts
- Finance Reporting
- Coordinate and support ME engagements at medical conferences, ensuring collaboration with relevant functions for a seamless HCP experience
- Partner with relevant teams to roll out national marketing resources and adapt them to capitalize on regional opportunities
- Co-lead agency partners to ensure adherence to timelines, budget constraints, and PRC submission accuracy
- Educate Medical Experts on strategic brand priorities, fostering strong professional relationships that drive brand success
Benefits
- Paid time off (vacation, holidays, sick)
- Medical/dental/vision insurance
- 401(k)
- Short-term incentive programs
- Long-term incentive programs
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