Associate Field Marketing Manager

Summary

Join Rubrik's expanding Marketing Team as an Associate Field Marketing Manager, focusing on driving strategic programs within the Department of Defense (DoD) and supporting the State of Texas. This role demands a strong understanding of public sector marketing and involves collaborating with various teams to execute go-to-market strategies. Responsibilities include developing and executing regional field marketing strategies, overseeing events and tradeshows, supporting national public sector initiatives, and managing the regional marketing budget. The ideal candidate will possess 5+ years of experience in public sector field marketing, strong project management skills, and familiarity with marketing technologies like Salesforce and Marketo. This position offers a competitive salary, bonus potential, equity, and benefits. The role is remote with a preference for the Washington, D.C. metro area and involves up to 40% travel.

Requirements

• 5+ years of experience in Field or Public Sector marketing, with direct experience in Federal and/or SLED
• Proven ability to create and manage multiple concurrent programs, driving measurable business impact
• Strong project management and cross-functional collaboration skills; thrives in a fast-paced environment
• Strong understanding of the public sector buyer journey and experience building targeted, persona-based marketing initiatives
• Familiarity with key marketing technologies: Salesforce, Marketo, Splash, GSuite (experience with Tableau is a plus)
• Excellent verbal and written communication skills
• Self-starter, highly organized, with a passion for data-driven decision-making
• Bachelor’s degree in Marketing, Communications, or related field

Responsibilities

• Develop and execute regional field marketing strategies to generate demand and support sales pipeline growth in the DoD market
• Oversees events and tradeshows across the state of Texas, providing dedicated support to the sales team
• Support national public sector initiatives, including Rubrik’s public sector webinar series, the public sector newsletter, and marketing inventory coordination
• Plan and execute a mix of in-person and virtual events: roundtables, executive dinners, industry tradeshows, and partner-led engagements
• Partner closely with Federal and SLED Sales, Channel, and Partner teams to drive localized demand generation and awareness
• Collaborate with the Field Marketing, Marketing Ops, and Content teams to optimize campaign execution, list management, and campaign reporting
• Manage the regional marketing calendar and ensure consistent communication with stakeholders
• Use Salesforce and marketing tools (e.g., Marketo, Splash) to track and report on campaign success, ROI, and pipeline contribution
• Own and track regional marketing budget and vendor relationships in collaboration with the broader marketing operations team
• Act as a regional marketing advocate and trusted partner, participating in Sales QBRs and supporting regular planning meetings

Preferred Qualifications

Experience with Tableau

Benefits

• Bonus potential
• Equity
• Benefits