Associate Media Relations Strategist

Summary

Join M Booth, an award-winning media relations agency, as an Associate Media Relations Strategist or Media Relations Strategist. Support clients across various media verticals, driving media coverage and building relationships with key media contacts. Lead internal meetings, manage deliverables, and oversee teams on media initiatives. Develop media strategies, draft press materials, monitor coverage, and contribute to new business opportunities. The ideal candidate will have 2-4 years of agency-side experience, a Bachelor's degree, and strong writing, editing, and research skills. M Booth offers a collaborative environment, professional development, comprehensive healthcare, a 401(k), unlimited PTO, and additional perks like family leave and well-being programs.

Requirements

• 2-4 Years of experience on an account and on the agency side
• Bachelor’s Degree
• Understanding of earned media relations and relationships with key contacts across a range of industries and specialties
• Ability to work independently and multi-task in a team-oriented environment
• Creative, strategic thinking skills
• Strong attention to detail
• Positive and flexible attitude
• Solution-oriented mindset
• Advanced writing, editing, and research ability

Responsibilities

• Support clients in a range of media verticals including, but not limited to, food, beverage, tech, fitness, CPG, home, beauty, and lifestyle
• Drive media coverage, pitching reporters and developing relationships with key media contacts, collaborating with broader media and account teams on progress
• Day-to-day client contact, taking the lead in ongoing communications regarding earned media with client
• Lead internal meetings and manage media deliverables, collaborating with broader media and account teams on progress
• Oversee team(s) across the planning and execution of media initiatives and review work products of more junior team members
• Drive media coverage, pitching reporters and developing deep relationships with key media contacts
• Curate media strategies for activations and tentpole projects as well as spearheading news engine programming year round
• Understand client programming and participation in brainstorming and strategy recommendations to help develop proactive, media-first ideas
• Draft press materials, pitches, media lists, audits, etc
• Monitor and track media coverage
• Lead portions of new business opportunities as needed
• Keep agency and clients abreast of trends and opportunities
• Proactively bring media opportunities to the agency and generate both volume of placements and strong client/brand messaging in stories
• Participate in M Booth Media Team workstreams

Benefits

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits