Associate Product Marketing Manager

Summary

Join Helium 10 as an Associate Product Marketing Manager and contribute to the success of our leading software for Amazon sellers. You will play a key role in driving product mission alignment, executing marketing campaigns, and crafting compelling product messaging. Collaborate with cross-functional teams to ensure product positioning resonates with customer needs and market trends. This position requires strong content creation, campaign support, and market analysis skills. Success in this role involves efficiently executing go-to-market projects and showcasing Helium 10 solutions to our community of Amazon and Walmart sellers. The role reports to the Group Product Marketing Manager.

Requirements

• 1-2+ years of prior product marketing experience
• Excellent writing and editing skills with a keen attention to detail
• Strong time management skills with the ability to balance multiple projects
• Proficiency with analytics tools including Google Analytics, Amplitude, Tableau, and others
• Self-motivated and eager to learn about product marketing in a fast-paced environment

Responsibilities

• Assist in creating content for product launches, website updates, blog posts, social media, and other marketing collateral. Ensure all materials are consistent with the product's messaging and target audience
• Collaborate with the marketing team to execute multi-channel campaigns, including email, social media, content, and paid advertising. Monitor campaign performance and contribute ideas to optimize results
• Help develop and maintain clear, compelling product messaging that differentiates our features within the competitive landscape. Support the creation of product positioning documents, value propositions, and buyer personas
• Coordinate with product and marketing teams to support new product or feature launches, including the execution of go-to-market comms, launch timelines, and promotional assets
• Collect and analyze customer feedback to inform future marketing and product strategies. Work closely with the customer success team to understand and share customer insights
• Assist in market research to understand customer needs, competitor positioning, and industry trends. Analyze data and insights to inform product positioning and identify opportunities for growth

Preferred Qualifications

• A foundational knowledge of how selling on Amazon works
• In-house experience at a SaaS or tech company

Benefits

• Paid Holidays and Floating Holidays
• Medical, Dental, Vision, FSA/HSA, Life Insurance and Pet Insurance
• 401k with Employer Match
• Take up to 2 Days of Paid Time Off to Volunteer with a 501c Organization
• Paid Parental Leave