Associate Product Marketing Manager

Summary

Join Mark43's product marketing team as an enthusiastic and creative marketer. You will be responsible for developing product positioning, supporting go-to-market strategies, creating sales tools, and tracking competitive intelligence. The ideal candidate possesses strong communication and analytical skills, experience in product marketing (preferably in enterprise SaaS or public sector), and a proven ability to collaborate effectively. Mark43 offers a competitive salary ($65,000-$80,000), bonus opportunities, stock options, and a comprehensive benefits package including health insurance, paid time off, and a 401k plan. The role is based in New York but operates in a hybrid work environment. Mark43 is committed to diversity and inclusion.

Requirements

• 1-3 years of experience in product marketing or a similar role, preferably within an enterprise SaaS software company or for a company with public sector customers
• Experience contributing to and executing go-to-market plans from research to launch and adoption
• Proven ability to work with cross-functional teams; Track record of accepting feedback and adjusting your approach as you learn
• Excellent written and verbal communication skills

Responsibilities

• Develop product and feature positioning and messaging that differentiates Mark43’s CAD and RMS products in the market
• Support the go-to-market strategy for Mark43’s core products and drive the execution of product launch plans
• Create and maintain a library of sales tools and content to communicate product value propositions to customers and prospects, enable internal and external teams, and drive user adoption
• Work cross-functionally to ensure all relevant teams across the organization are kept informed of go-to-market activity
• Track competitive and market intelligence, synthesize information from multiple sources, and enable the field teams to win competitive battles

Benefits

• Health insurance
• Paid time off
• 401k plan
• Bonus opportunity
• Company stock options
• Hybrid work environment