Bilingual Performance Consultant

Summary

Join TRADER Corporation as a Performance Consultant and leverage your expertise in digital marketing and account management to drive client success. You will develop and implement digital strategies, conduct performance reviews, and build strong relationships with dealerships. This role requires a deep understanding of digital advertising, SEO, and website solutions, along with excellent communication and presentation skills. You will be responsible for training dealership personnel and ensuring high levels of product adoption. The position offers a competitive salary, benefits, and professional development opportunities.

Requirements

• 2+ years of work experience in digital marketing. Good knowledge of Website Solutions (CSS, HTML5, User Experience, Browser Compatibility, Landing Page Conversion Optimization), Paid Advertising (Google Ads, Facebook Ads), and/or SEO
• And/or 2+ years automotive industry experience
• And/or 2+ years account management experience
• Ability to use quantitative & qualitative metrics to communicate progress, identify meaningful trends & make compelling recommendations
• Excellent presentation and communication skills
• Strategic & Collaborative; gets the bigger picture – can work with internal & external teams to bring alignment
• Ability to communicate a vision and deliver on it
• Credible; does what he/she says he/she is going to do
• Team player
• Highly professional with incredible energy and enthusiasm

Responsibilities

• Develop a clear understanding of client’s business goals
• Craft and implement an effective digital strategy (website, digital advertising, SEO) that delivers performance in line with client’s business goals
• Track performance, provide analysis, and become a trusted consultant and advisor
• Consistent completion of performance reviews as per account guidelines to maintain client relationship and monitor effective performance of client’s product suite
• Audit product performance and take steps to align execution with strategy
• Building trust and strong relationships with the dealer
• Ensure high levels of product adoption where applicable
• Identify opportunities for growth within account portfolio
• Mitigate potential churn through proactive retention efforts, and in the event of account cancellation, ensure a high rate of account retention
• Internal Process Adherence and ensure correct and timely updates within Salesforce
• Train dealership personnel to ensure strong adoption and engagement with software products
• Present best practices and establish repeatable processes compatible with dealership selling strategies
• Ensure training is engaging and interactive
• Provide refresher/new feature training to dealerships as required

Preferred Qualifications

• Knowledge of Google Analytics is preferred
• Google AdWords, Facebook Ads Certifications preferred
• Experience in online media planning, media buying or campaign management would be an asset
• Bilingual (English/French) is an asset

Benefits

• Gym discounts
• Local in-office free gyms
• Employee and Family Assistance program
• Weekly virtual wellness events
• Conferences & training budget
• Regular internal training programs
• 3% CPP matching
• Annual bonus structure