Brand Lead

US Mobile Logo

US Mobile

πŸ’΅ $180k-$240k
πŸ“Remote - Worldwide

Summary

Join US Mobile, a rapidly growing and cash-flow positive telecommunications company, as their most senior Brand IC. You will play a pivotal role in shaping the company's rebranding efforts with a renowned agency, COLLINS. Responsibilities include creating brand guidelines, developing assets for various platforms (Super Bowl ads, commercials, social media, etc.), and managing a brand team. The ideal candidate possesses impeccable visual skills and experience in brand extension. This is a high-impact role with significant influence on the company's brand identity and marketing strategy. US Mobile offers competitive compensation, equity, and attractive benefits.

Requirements

  • Impeccable visual skills in type, color theory, textures, grid systems, etc
  • Iterate with external agency on new brand assets and guidelines. They’ll propose a few concepts, you'll push the bar higher. (Aug and on)
  • Create Brand Extensions for Landing Pages, Digital & Physical Ads, Emails, Video Thumbnails, Campaigns, Assets for App Experiences
  • Create Internal Brand Guidelines with/for your Brand Team to follow
  • Lead the Brand team towards consistency and adherance towards Brand Guidelines

Responsibilities

  • Grow and manage your Brand Team. (Brand IC's, possibly Copywriters)
  • Complete requests from Growth Campaigns, Marketing / Landing Pages, Advertising
  • Care about high quality on high-impact, high-exposure projects
  • Lead is a shepherd for consistency and unified creative direction for Brand. Enforce guidelines post-COLLINS. Manage creatives to make awesome deliverables across touchpoints: digital ads, physical ads, commercials, OOH, etc

Preferred Qualifications

  • Experience in Growth Campaigns, can advise where to spend marketing dollars for best ROI
  • Experience directing commercials

Benefits

  • Annual Offsite to hack & meet the team. 2024 Japan. 2025 Hawaii
  • $100/mo USM credit for your phone / family / friends etc
  • Gym Reimbursement
  • Flexible PTO
  • Medical, Dental, and Vision Plans

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