Remote Campaign Operations

Summary

Join us as a Campaign Operations Specialist and drive our growth by designing, creating, executing, and managing all aspects of marketing campaigns through our marketing automation platform (Hubspot).

Requirements

• 2+ years of relevant experience in Marketing Operations
• Required experience: MAP tool (Hubspot required, certification preferred), ABM tool (6Sense preferred), Web analytics (Google Analytics (GA4), Google Tag Manager, Google Search Console), webinar platform (Goldcast) and Salesforce (SFDC)
• Nice to have: Clearbit, Contentful, LeanData, Monday.com, Mutiny, Outreach Reachdesk, SEMrush
• GDPR/CAN-SPAM/CCPA familiarity
• Familiarity with HTML/CSS preferred
• Strong troubleshooting and analytical abilities
• Strong understanding of marketing processes including campaign execution, Q&A testing, and conversion measurement
• Strong project management, planning, and organization skills
• Strong data analytics skills
• Startup experience strongly preferred

Responsibilities

• Work with Growth Marketing to design and implement GTM campaigns to accelerate full-funnel efforts and increase lead conversion
• Own campaign program enablement, execution, and support through our Marketing Automation system, Hubspot, including workflows, emails, landing pages, and list imports
• Manage end-to-end email campaign production and execution in collaboration with the Growth Marketing team, including planning and strategy, list segmentation, set-up, testing, execution, reporting and optimization in HubSpot & Salesforce
• Create scalable processes that ensure best practices in campaign setup, conversion, nurturing, and database management
• Assist marketers in making data driven decisions using reporting and analytics to improve and report on campaign performance
• Maintain database hygiene, perform data migrations, and create segments
• Ensure compliance with privacy and communication regulations
• Assist with the management of the full marketing tech stack
• Collaborate with demand generation, content marketing, web marketing, sales operations, and IT teams to ensure our marketing tools are meeting their needs and the lead flow process is executed flawlessly

Benefits

• Equity/stock options
• Unlimited PTO
• Remote work with flexible coworking and team meetup opportunities
• Home office and internet stipend
• 100% health/dental/vision insurance coverage for you and your family