Community Marketing Generalist

Summary

Join Onit, a company redefining the future of legal operations through AI, as a Community Marketing Generalist. Lead the execution of the Onit Community Program, collaborating across the business and customer base to shape customer engagement and thought leadership, particularly in AI. This role involves managing the community platform, planning events, creating content, promoting initiatives, and tracking key metrics. The ideal candidate has 4-6 years of B2B tech marketing experience, strong writing and storytelling skills, event planning expertise, and a deep interest in AI. This high-exposure role offers opportunities to build relationships with Onit leaders and the customer community.

Requirements

• 4–6 years of marketing experience in B2B technology, ideally SaaS
• Strong writing and storytelling skills; experience with content creation, and basic design skills (PowerPoint, web)
• Skilled in event planning, relationship-building, and client interaction; enjoys meeting customers and fostering connections
• A love of using tech and strong competency with office, content and common marketing tools
• Deep interest in AI and regular use of AI tools in work and daily life
• Highly organized, efficient, and detail-oriented; a proactive problem solver
• Excellent communicator with the ability to work cross-functionally and represent the community program internally and externally

Responsibilities

• Manage and execute the LegalOps Community Program, ensuring it delivers value to members and aligns with strategic goals
• Oversee the community platform—monitor interactions, encourage engagement, ensure strong site performance and traffic growth
• Plan and execute virtual and in-person events that foster connection and learning across the Onit customer base
• Develop and curate thought leadership content, with a focus on AI-related topics, across different mediums (written, audio and video)
• Collaborate with customers to produce member-generated content
• Leverage social media and multi-channel campaigns to promote community initiatives and grow membership
• Maintain accurate membership databases and track key engagement metrics to inform strategy and improve performance

Preferred Qualifications

• Background in legal, legal tech, or legal operations is a plus
• Video editing and strong design skills are a plus