Community Marketing Manager

Summary

Join NetBrain as a Community Marketing Manager to drive customer engagement and retention. You will design and execute the annual community growth plan, operate and moderate the online community, launch customer programs, and partner with Product Marketing to create content. Responsibilities include coordinating an annual user conference, activating community insights, building and tracking KPIs, and managing the community tech stack. You will represent the "voice of the customer" internally. This role requires a Bachelor’s degree in Marketing or a related field, 5+ years of experience in customer marketing, strong analytical and communication skills, and proficiency in marketing automation tools. Experience in technology marketing is a plus. NetBrain offers a competitive compensation package including base salary, bonus, stock options, 401k, and medical/dental coverage.

Requirements

• A Bachelor’s degree in Marketing, Business Administration, or a related field
• 5+ years of experience in customer marketing or a related role, with a proven track record of developing successful marketing programs
• Strong analytical skills and experience using customer data to inform strategic decisions and marketing initiatives
• Excellent communication and interpersonal skills, with the ability to build relationships with customers and internal stakeholders
• Proficiency in marketing automation tools and CRM platforms, as well as data analysis software
• Strong project management skills, with the ability to prioritize tasks and manage multiple projects simultaneously
• Willingness to travel for customer events as needed, understanding that travel will be necessary but not excessive, ensuring a balance between field activities and other responsibilities

Responsibilities

• Design and execute the annual community growth plan aligned to pipeline, adoption, and retention targets
• Operate and moderate the online community, ensuring fresh content, fast responses, and an inclusive tone
• Launch and run customer programs—user groups, advisory boards, ambassador/-MVP tracks, super-user recognition, and community contests
• Partner with Product Marketing to source and publish customer stories, how-to posts, webinars, and AMAs that shorten time-to-value
• Coordinate an annual user conference and regional meet-ups; own community tracks, agendas, speakers, and on-site engagement metrics
• Activate community insights: funnel product feedback to PM, flag support issues, and surface expansion leads to Sales
• Build and track KPIs (DAU/MAU, post-to-response time, net new advocates, CSAT, influenced ARR) and report learnings weekly
• Manage the community tech stack—SSO, gamification, newsletter, analytics—and work with IT on integrations
• Represent the “voice of the customer” internally and foster a culture of customer-centricity across Marketing, Product, and Success teams

Preferred Qualifications

Experience in technology, cybersecurity, or IT-related marketing a plus

Benefits

• Stock options
• 401k
• Medical/dental coverage