Content and Communications Marketing Manager

Summary

Join Manifold as a Content and Communications Marketing Manager to lead the development and execution of content and external communications strategies. Reporting to the Senior Director of Marketing, you will be instrumental in shaping Manifold's presence in the life sciences and data management sectors. This role demands exceptional storytelling, a strong understanding of science communication, public relations, and content strategy. You will develop and implement content strategies, translate complex scientific information, collaborate with a PR agency, and manage external communications across various channels. Success hinges on creating high-impact content, receiving positive feedback, securing media coverage, and driving measurable outcomes.

Requirements

• 7+ years of experience in science communications, journalism, or PR, with a proven ability to distill complex scientific concepts into accessible and compelling narratives
• Exceptional writing and editing skills with a robust portfolio of science-focused content across various formats (e.g., articles, press releases, white papers, blog posts)
• Experience working with external PR agencies to develop and execute successful media strategies
• Strong understanding of the media landscape and trends in science and healthcare
• Proven ability to develop and execute comprehensive content and communications strategies that drive brand awareness and audience engagement
• Comfortable working across teams to gather input and align messaging with organizational goals
• Experience collaborating with product, marketing, and sales teams
• Strong project management skills with the ability to manage multiple projects and deadlines simultaneously
• Ability to use data to inform decisions and optimize content performance
• Familiarity with tools like Google Analytics, social media insights, or PR measurement platforms
• Degree in science, communications, journalism, or a related field

Responsibilities

• Develop and execute a content strategy in collaboration with the Product Marketing team to position the company as a leader in the life sciences or data management space
• Produce high-quality, science-focused content, including articles, white papers, blog posts, case studies, press releases, and thought leadership pieces
• Translate complex scientific and technical concepts into clear, engaging, and accurate messaging tailored for diverse audiences, including researchers, clinicians, and industry stakeholders
• Partner with an external PR agency to develop and execute media strategies that build the company’s reputation
• Support efforts to pitch stories, secure media coverage, and create compelling press releases, media kits, and messaging documents
• Shape and execute external communications strategies that amplify the company’s voice and thought leadership
• Develop and maintain consistent messaging across all external channels, including social media, newsletters, and events
• Work closely with Product Marketing, Sales, and Leadership teams to create content that supports go-to-market strategies, brand positioning, and demand generation campaigns
• Establish and refine the company’s storytelling approach and brand voice, ensuring alignment with its mission and vision
• Create narratives that resonate with key audiences and showcase the company’s impact on the industry
• Contribute to integrated marketing campaigns by providing content that drives awareness, engagement, and conversions
• This includes creating assets for webinars, social media campaigns, and customer success stories
• Measure and report on the impact of content and communications efforts
• Use data-driven insights to refine strategies and improve performance

Preferred Qualifications

Advanced degrees or certifications in life sciences or communications