Content Manager

Summary

Join AUTO1 Group's growing SEO and Content team as a Content Manager, focusing on Italian language content across the European domain portfolio. You will be responsible for keyword research, content optimization, performance monitoring, managing external resources, collaborating with internal teams, and competitor analysis. This role requires strong communication skills, automotive industry experience, and proven SEO expertise. The position offers a fully remote work environment and various benefits, including professional development opportunities and employee discounts.

Requirements

• Excellent communication skills with fluency in Italian and English
• Experience and/or interest in the automotive industry
• 3+ years of experience in planning, creating, editing and briefing content
• 1+ year of practical SEO experience
• Experience leading cross-department projects
• Business performance focused
• Strong data analysis skills

Responsibilities

• Carry out keyword research and ensure all content is well optimized for search
• Own the content and roadmap for our Italian language domains. This will be a combination of SEO and content (writing/editing) tasks
• Monitor performance for your domains and come up with creative solutions to increase content performance for our users and organic search
• Manage any external content resources and work with internal teams to develop content that our users will find engaging and could help with our SEO efforts
• Work closely with other marketing teams to drive user engagement (social, YouTube, PR)
• Keep a close eye on our competitors to learn what is driving performance in the industry and evolve our Italian language content strategy accordingly
• Come up with new ideas to drive content engagement and SEO performance and work with the team to test these ideas

Preferred Qualifications

Experience using SEO tools

Benefits

• 100% remote! Work full time from home from countries where we have our entity
• We invest in your personal and professional growth with a dedicated education budget for online courses, conferences and training
• We offer discounts on well-known brands like Flaconi, Bosch, Apple and Sky, as well as special offers on used cars for you, your family and your friends