Content Manager

Summary

Join Midnite, a next-generation betting platform, as their Content Manager and play a crucial role in shaping their brand's communication strategy. Develop and execute a comprehensive content strategy that resonates with sports enthusiasts, creating compelling and compliant copy for product features and marketing campaigns. Manage the company blog, transforming it into a go-to resource for sports betting insights. Leverage SEO principles to optimize content for search engine visibility. Collaborate with various teams to ensure content consistency and effectiveness. Monitor content performance and provide insights to improve strategy and engagement. Stay updated on industry trends and identify new content opportunities. This role offers the chance to significantly impact Midnite's future and build a loyal community.

Requirements

• Proven experience as a Content Manager, Content Creator, Copywriter, or similar role, preferably within the sports, iGaming, or entertainment industries
• Demonstrable knowledge and passion for football and a broad range of other sports (e.g., horse racing, basketball, tennis, cricket, rugby, etc.)
• Excellent copywriting and editing skills with a keen eye for detail and a strong grasp of grammar and style
• Understanding of basic SEO principles and experience in writing SEO-friendly content
• Ability to adapt writing style and tone for different audiences and platforms
• Strong organisational and project management skills, with the ability to manage multiple projects simultaneously and meet deadlines
• Familiarity with content management systems (CMS) and analytics tools
• A proactive and creative approach to content generation
• Ability to work independently and as part of a collaborative team

Responsibilities

• Develop and implement a comprehensive content strategy aligned with business goals and marketing objectives
• Manage and own the company blog, including editorial planning, content creation, and performance analysis
• Write, edit, and proofread high-quality, engaging copy for product features, marketing campaigns, promotional materials, and website content
• Ensure all content adheres to brand guidelines, tone of voice, and regulatory compliance standards within the sports betting industry
• Conduct keyword research and apply basic SEO best practices to optimise content for search engine visibility
• Collaborate closely with product, marketing, and design teams to ensure content consistency and effectiveness across all platforms
• Monitor content performance, analyse data, and provide insights to continuously improve content strategy and engagement
• Stay up-to-date with industry trends, sports news, and competitor activities to identify new content opportunities
• Potentially manage freelance writers or external content creators as needed

Benefits

• Shape our future: Play a key role in our team's success, where your voice matters, and you'll have a direct impact on shaping Midnite's future
• Connect and unwind: Take part in our quarterly gatherings where our community comes together to bond and have fun
• Comprehensive health coverage: Look after your well-being with our outstanding zero-excess health insurance plan, which includes optical and dental coverage
• Simplify life: Take advantage of our nursery salary sacrifice scheme, allowing you to conveniently pay your child's nursery fees straight from your paycheck
• Work-life balance: Enjoy 25 paid holidays a year, plus generous paid maternity, paternity, and adoption leave, supporting you during life's most important moments
• Productive home office: We provide everything you need for a comfortable and ergonomic home setup, ensuring you're as productive as possible
• Flexible working: We embrace flexible working, allowing you to adjust your schedule when life's unexpected moments arise
• Latest tech made easy: With our salary sacrifice schemes, you can upgrade to the latest gadgets, household items, and mobile tech without the upfront cost
• Exclusive perks: Enjoy a wide range of discounts on retailers, groceries, and subscriptions, making life a little more affordable
• Grow with us: Expand your skills through internal and external learning opportunities while benefiting from access to mentorship programs that support your development
• Transparent compensation: We provide competitive pay with clear team bandings and salary grids, ensuring that salary discussions are simple and fair
• Constructive feedback: We foster a transparent culture, encouraging individual feedback and review sessions to help everyone improve